Market share of terrestrial mobile-cellular service providers Vietnam 2021

In 2021, Viettel held a market share of approximately 54.2 percent among all terrestrial mobile-cellular service providers in Vietnam, making it the country’s leading provider of this service. Accounting for just over 23 percent of the market share, Vietnam Posts and Telecommunications Group (VNPT) followed as the second-largest provider. In total, the two state-owned corporations made up approximately 77 percent of the market share in this segment.

Mobile internet usage in Vietnam

Vietnam has one of the highest smartphone penetration rates in the world. Due to their undeniable convenience, smartphones have become an indispensable part of the daily lives of Vietnamese people. These devices serve various purposes, from connecting people to work, study, and entertainment purposes, including watching movies, live streaming, or playing online games. Hence, the number of mobile internet users in the country has been steadily increasing since 2019. By 2028, the number of mobile internet users in Vietnam is expected to reach over 85 million, with 100 percent internet coverage throughout the country.

The future of the internet landscape in Vietnam

Although there is still room for improvement in Vietnam’s internet infrastructure, the country’s government has been making substantial efforts to enhance internet quality and drive digitalization. Specifically, the 2030 National Digital Transformation Program focuses on three pillars: Digital Government, Digital Economy, and Digital Society, in which the strategy of "moving to the cloud" is considered crucial in enabling businesses to thrive in the digital economy. Being one of the largest state-owned firms, Viettel has played a significant role in Vietnam’s technology sector, offering telecommunication and information technology services, manufacturing electronic and telecommunications equipment, and providing cybersecurity and digital services. In 2023, Viettel ranked first among the ten most valuable brands of Vietnam, with a brand value of approximately 8.9 billion U.S. dollars.