Perception of GAFAM in France 2019

Published by
Jessica Clement,
May 22, 2024
This graph presents the results of a survey on the perception of the GAFAM companies (Google, Amazon, Facebook, Apple, Microsoft) in France in 2019. The results shows that a large majority of respondents had a positive image of Microsoft (81 percent of 'positive opinions'), which was not the same for the social network Facebook, perceived positively by only 51 percent of respondents.

Do you have a good image of the following companies?*

CharacteristicVery goodRather goodRather badVery badDK
Microsoft 13% 68% 14% 4% 1%
Google 16% 64% 14% 5% 1%
Apple 14% 53% 23% 10% -
Amazon 14% 51% 23% 11% 1%
Facebook 8% 43% 31% 17% 1%
Showing entries 1 to 5 (5 entries in total)
Created with Highcharts 7.2.2Share of respondents13%13%16%16%14%14%14%14%8%8%68%68%64%64%53%53%51%51%43%43%14%14%14%14%23%23%23%23%31%31%4%4%5%5%10%10%11%11%17%17%1%1%1%1%1%1%1%1%Very goodRather goodRather badVery badDKMicrosoftGoogleAppleAmazonFacebook
0%25%50%75%100%125%

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Release date

April 2019

Region

France

Survey time period

April 10-11, 2019

Number of respondents

1,002 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

* This question was phrased by the source as follows:"Avez-vous une très bonne, plutôt bonne, plutôt mauvaise ou une très mauvaise opinion des entreprises suivantes?"

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