When shoppers in the United States were asked why they purchased and subscribed to subscription box services in 2020, approximately half of respondents stated that they wanted to try new products. Roughly four in ten subscribing consumers said the enjoyed receiving products in the mail.
Leading reasons for which consumers in the United States purchased subscription boxes in 2020
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CouponFollow. (July 13, 2020). Leading reasons for which consumers in the United States purchased subscription boxes in 2020 [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow. "Leading reasons for which consumers in the United States purchased subscription boxes in 2020." Chart. July 13, 2020. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow. (2020). Leading reasons for which consumers in the United States purchased subscription boxes in 2020. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow. "Leading Reasons for Which Consumers in The United States Purchased Subscription Boxes in 2020." Statista, Statista Inc., 13 Jul 2020, https://www.statista.com/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
CouponFollow, Leading reasons for which consumers in the United States purchased subscription boxes in 2020 Statista, https://www.statista.com/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/ (last visited December 20, 2024)
Leading reasons for which consumers in the United States purchased subscription boxes in 2020 [Graph], CouponFollow, July 13, 2020. [Online]. Available: https://www.statista.com/statistics/1004469/main-reasons-why-us-consumers-used-subscription-boxes/
