Investment priorities with regard to customer relationship management in Italy 2018

For the year 2018, what are your investments priorities to improve customer relationships?

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Source

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Release date

June 2018

Region

Italy

Survey time period

March to May 2018

Number of respondents

230 respondents

Special properties

Italian companies

Supplementary notes

* The source specifies that the companies are mostly based in the north of Italy, 84 percent, and 56 percent work in the B2B market, while 15 percent in the B2C.
The source phrased the question as follows: "Quali sono le priorità per il 2018 sulle quali la vostra azienda sta investendo per gestire più efficacemente il Cliente e tutti i processi correlati?"

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