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Key regions: Canada, United Kingdom, France, South Korea, Germany
Latvia, a small country in Northern Europe, has been experiencing a steady growth in the Creative Software market in recent years.
Customer preferences: Latvian customers have shown a growing interest in Creative Software products, especially in the fields of graphic design, video editing, and animation. This trend can be attributed to the increasing demand for digital content creation in various industries, including advertising, media, and entertainment.
Trends in the market: The Creative Software market in Latvia has been growing steadily, with a significant increase in the number of software companies and startups in recent years. This growth can be attributed to the favorable business environment and government support for the technology sector. Additionally, the rise of remote work has led to an increased demand for Creative Software products that enable collaboration and remote access.
Local special circumstances: Latvia's strategic location and well-developed infrastructure make it an attractive destination for foreign investors and companies looking to expand their presence in the Baltic region. This has led to an influx of multinational corporations and startups, which has contributed to the growth of the Creative Software market in the country.
Underlying macroeconomic factors: Latvia's economy has been growing steadily in recent years, with a focus on technology and innovation. The country has a highly skilled workforce and a favorable tax system, which has attracted foreign investment and contributed to the growth of the technology sector. Additionally, Latvia's membership in the European Union has provided access to a large market and funding opportunities for startups and small businesses.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)