Administrative Software - Nigeria

In Nigeria, the revenue in the Administrative Software market is projected to reach US$23.57m in 2024.
The market is expected to show an annual growth rate (CAGR 2024-2029) of 10.65%, resulting in a market volume of US$39.10m by 2029.
When compared globally, United States is expected to generate the highest revenue, amounting to US$7.44bn in 2024.
The demand for cloud-based administrative software solutions is rapidly increasing in Nigeria, as businesses seek to streamline their operations and improve efficiency.

Definition:

The Administrative Software market covers software applications that are used to manage various administrative tasks and processes within an organization such as administration of IT infrastructure, standalone (non-ERP based) human resources management, and payroll management.

Products in the Administrative Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Administrative Software market comprises revenue and revenue growth as the key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G).

Key players in this market include Workday, Intuit, and ServiceNow.

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Core HR-software, such as Personio, BambooHR, and RUN Powered by ADP
Payroll software, such as Paycor, Gusto, and Paychex
Learning & development software, such as Docebo and Adobe Learning Manager
Compliance software, such as SiteDocs, Skillcast, and Netwrix

Talent acquisition, such as Lever, Greenhouse, and Zoho Recruit
Workforce management, such as ADP Workforce Now, BambooHR, and Zoho People

The use of Administrative Software in Nigeria is on the rise as businesses and organizations seek to streamline their operations and improve efficiency.

Customer preferences: Nigerian businesses are increasingly turning to Administrative Software to help them manage their day-to-day operations. This software allows companies to automate tasks such as accounting, payroll, and inventory management, freeing up time for employees to focus on other areas of the business.

Trends in the market: One of the key trends in the Nigerian Administrative Software market is the increasing adoption of cloud-based solutions. These solutions offer businesses the flexibility to access their data from anywhere, at any time, and can be more cost-effective than traditional on-premise software.Another trend is the growing popularity of mobile-friendly software. With more Nigerians accessing the internet via their mobile devices, businesses are looking for software that can be used on the go.

Local special circumstances: Nigeria's large and growing population is a key factor driving the growth of the Administrative Software market. As more businesses are established and existing businesses expand, the demand for software that can help manage operations is increasing.Another factor is the country's improving internet infrastructure. With more Nigerians gaining access to the internet, businesses are able to take advantage of cloud-based solutions and other online tools to improve their operations.

Underlying macroeconomic factors: Nigeria's economy has been growing in recent years, which has led to an increase in business activity across the country. This growth has been driven by a number of factors, including increased government investment in infrastructure and a growing middle class.As businesses continue to expand and the economy grows, the demand for Administrative Software is likely to increase. This presents an opportunity for software providers to tap into a growing market and help businesses improve their operations.

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

Forecasts:

We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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