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Other Enterprise Software - Italy

Italy
  • Italy is projected to see a significant revenue growth in the Other Enterprise Software market.
  • By 2024, the revenue is estimated to reach US$587.90m.
  • This growth is expected to continue with an annual growth rate (CAGR 2024-2029) of 0.88%, resulting in a market volume of US$614.20m by 2029.
  • Furthermore, the average Spend per Employee in the Other Enterprise Software market is projected to reach US$22.69 in 2024.
  • In comparison to other countries, United States is expected to generate the highest revenue in the Other Enterprise Software market with an estimated amount of US$32.46bn in 2024.
  • Italy is witnessing a surge in demand for Other Enterprise Software, as businesses embrace digital transformation to improve efficiency and competitiveness.

Definition:

The Other Enterprise Software market covers aggregated revenues for the types of enterprise software that are not specifically mentioned in the other subsegments Enterprise software segment. These include, for example, Project Management Software, Product Life Cycle Management Software, and Production and Operation Software.

Products in the Other Enterprise Software market can be obtained in two ways: as on-premises software that is sold via a transactional license or a subscription and as cloud-based software (software as a service/ SaaS) that is most frequently sold as a subscription.

Additional Information:

The Other Enterprise Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include SAP, Oracle, Atlassian, and ServiceNow.

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In-Scope

  • Content applications, such as Adobe Experience Manager, Semrush, and HubSpot
  • Performance management applications, such as PerformYard, Workday, and Monday
  • Workforce management software, such as ADP Workforce Now, BambooHR, and Zoho People

Out-Of-Scope

  • Enterprise resource planning software, such as Odoo, SAP Business One, NetSuite, and Microsoft Dynamics 365
  • Customer relationship management software, such as Salesforce Sales Cloud, Monday sales CRM, and HubSpot CRM
  • Business intelligence software, such as Toast, Heap, and insightsoftware
  • Supply chain management software, such as Anvyl, Tada, and Magaya Supply Chain
  • Custom applications, such as Sphinx Solutions, CHI Software, and Intellectsoft
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Other Enterprise Software market in Italy has been experiencing growth in recent years.

    Customer preferences:
    Italian companies are increasingly adopting cloud-based software solutions due to their flexibility, scalability, and cost-effectiveness. This has led to a growing demand for Other Enterprise Software solutions that can be easily integrated with cloud infrastructure. Additionally, Italian businesses are placing a greater emphasis on data security and privacy, leading to a need for software solutions that can provide robust security measures.

    Trends in the market:
    One of the key trends in the Other Enterprise Software market in Italy is the increasing adoption of artificial intelligence (AI) and machine learning (ML) technologies. These technologies are being used to automate routine tasks, improve decision-making processes, and enhance customer experiences. Another trend is the growing popularity of Software-as-a-Service (SaaS) models, which offer greater flexibility and lower upfront costs compared to traditional software licensing models.

    Local special circumstances:
    Italy has a large number of small and medium-sized enterprises (SMEs), which make up the majority of the country's business landscape. These companies often have limited budgets and resources, which makes cloud-based software solutions particularly attractive. Additionally, Italy has a strong tradition of design and innovation, which has led to the development of a thriving tech startup ecosystem. This has created a demand for software solutions that can help these startups scale and grow.

    Underlying macroeconomic factors:
    Italy has been experiencing a period of economic growth in recent years, which has led to increased investment in technology and innovation. Additionally, the Italian government has been implementing policies to support the growth of the tech sector, such as tax incentives for startups and increased funding for research and development. These factors have helped to create a favorable environment for the growth of the Other Enterprise Software market in Italy.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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