Camping - Thailand | Statista Market Forecast

By 2024, the Camping market in Thailand is expected to generate a revenue of US$32.93m.
Furthermore, it is projected to showcase a Compound Annual Growth Rate (CAGR) of 6.12% between 2024 and 2029, leading to a market volume of US$44.32m by 2029.
The number of users in the same market is also expected to increase to 429.50k users by 2029.
The user penetration rate is also expected to rise from 0.5% in 2024 to 0.6% by 2029, with an Average Revenue Per User (ARPU) of US$94.17.
Additionally, online sales are expected to contribute 61% of the total revenue in the Camping market by 2029.
In terms of global comparison, United States is expected to generate the highest revenue of US$26bn in 2024.
Camping in Thailand offers an opportunity to explore the country's lush forests and pristine beaches, with a growing trend towards eco-friendly and sustainable camping options.

Definition:

The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.

Additional Information:

The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

For further information on the data displayed, refer to the info button right next to each box.

Booking of pitches for tents, campervans, or trailers

Camping equipment
Glamping

The Camping market in Thailand has been experiencing a significant growth in recent years.

Customer preferences: Customers in Thailand are increasingly drawn to camping as a way to connect with nature and escape the hustle and bustle of city life. The trend of eco-tourism and sustainable travel has also influenced consumer preferences towards camping, as it allows them to minimize their environmental impact while enjoying the great outdoors.

Trends in the market: One noticeable trend in the Camping market in Thailand is the rising popularity of glamping, which offers a more luxurious camping experience with amenities and facilities. This trend caters to customers who seek comfort and convenience while still being able to enjoy the natural surroundings. Additionally, there is a growing interest in adventure camping, where campers can engage in activities such as hiking, rock climbing, and wildlife exploration.

Local special circumstances: Thailand's diverse landscape, ranging from lush jungles to pristine beaches, provides ample opportunities for camping enthusiasts to explore different terrains and ecosystems. The country's tropical climate also allows for year-round camping, attracting both domestic and international tourists looking to experience the beauty of Thailand's natural attractions.

Underlying macroeconomic factors: The growth of the Camping market in Thailand can also be attributed to the overall increase in disposable income and leisure spending among the middle-class population. As more people prioritize experiences and outdoor activities, the demand for camping equipment, gear, and accessories continues to rise. Additionally, the government's efforts to promote tourism and outdoor recreation have contributed to the development of camping infrastructure and facilities across the country.

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.

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