Key regions: South America, Europe, China, Saudi Arabia, Malaysia
The Ride-hailing market in Finland has experienced significant growth in recent years, driven by changing customer preferences and the emergence of new trends in the market.
Customer preferences: In Finland, customers have increasingly embraced ride-hailing services as a convenient and efficient mode of transportation. With the rise of smartphone usage and the availability of user-friendly ride-hailing apps, customers now have the ability to easily book and track rides, making the process more convenient than traditional taxi services. Additionally, the transparent pricing and cashless payment options offered by ride-hailing companies have resonated with customers, further contributing to the popularity of these services.
Trends in the market: One of the key trends in the Finnish ride-hailing market is the growing demand for eco-friendly transportation options. As sustainability becomes an important consideration for consumers, ride-hailing companies have responded by introducing electric and hybrid vehicles into their fleets. This not only aligns with customer preferences for environmentally friendly transportation, but also helps to reduce carbon emissions and promote a greener future. Another trend in the market is the increasing focus on safety and security. Ride-hailing companies have implemented stringent background checks and safety measures to ensure the well-being of both drivers and passengers. This has helped to build trust and confidence in the industry, attracting more customers who prioritize safety when choosing their transportation provider.
Local special circumstances: Finland's unique geographical and demographic characteristics have also influenced the development of the ride-hailing market. With its vast rural areas and scattered population, traditional taxi services have struggled to provide efficient and cost-effective transportation options. Ride-hailing services have filled this gap by offering reliable and affordable rides in areas where taxis are scarce. Additionally, the high level of smartphone penetration in Finland has made it easier for ride-hailing companies to reach and connect with customers across the country.
Underlying macroeconomic factors: The strong digital infrastructure and high internet penetration in Finland have played a crucial role in the growth of the ride-hailing market. With reliable internet connectivity, customers can easily access ride-hailing apps and book their rides, contributing to the overall convenience and popularity of these services. Furthermore, Finland's stable economy and high disposable income levels have allowed customers to embrace ride-hailing as a viable alternative to traditional transportation options. In conclusion, the ride-hailing market in Finland has experienced significant growth due to changing customer preferences, the emergence of new trends, and the unique local circumstances. With a focus on convenience, sustainability, and safety, ride-hailing companies have been able to cater to the needs of Finnish customers and provide them with efficient and reliable transportation options. Additionally, the strong digital infrastructure and favorable macroeconomic factors have created a conducive environment for the growth of the ride-hailing market in Finland.
Data coverage:
The data encompasses B2C enterprises. Figures are based on bookings and revenues of ride-hailing services.Modeling approach:
Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)
