Electric Bicycles - Australia & Oceania

In 2024, revenue in the Electric Bicycles market in Australia & Oceania is forecasted to reach US$407.80m.
The revenue is anticipated to demonstrate an annual growth rate (CAGR 2024-2029) of 7.10%, leading to a projected market volume of US$574.60m by 2029.
By 2029, unit sales in the Electric Bicycles market are expected to reach 264.00k bicycles.
The volume weighted average price of Electric Bicycles market in the market for Australia & Oceania in 2024 is expected to be US$2.30k.
An international perspective reveals that the highest revenue is forecasted to be generated China (US$12bn in 2024).
In Australia & Oceania, the Electric Bicycles market is experiencing a surge in demand due to increased environmental awareness and government incentives.

Definition:

Electric bicycles are means of transport designed to transport people and goods for professional and private purposes. They are used for leisure activities such as travelling or for physical exercise. Depending on the specific purpose and rider, bicycles come in different shapes and features.

They are powered by combination of human strength and by electrically powered motors.

In recent years, different renting models have been established such as bike-sharing, in which bicycles can be rented for a defined period in exchange for a fee. These rented bikes are not included in this market outlook. Only bikes that were purchased for ownership are covered.

Structure:

The electric bicycles market covers all types of bicycles with electrical assistance, including road and racing bicycles, off-road bicycles, and special purpose bicycles. However, motorcycles, scooters, mopeds, secondhand bicycles, as well as bikes purchased by bike-sharing services are not included.

Additional information:

The market comprises the number of bicycles sold, the average price paid per bicycle, revenue, and revenue growth as the key performance indicators. Revenue is derived as the product of the average price per bicycle times the number of bicycles purchased. Therefore, revenue excludes any profits from bike-sharing fees. Revenues are including VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.

Electric Road and racing bicycles such as cruiser, e-standard, e-gravel road-,e-touring-, and e-fixed gear bikes

Motorcycles, scooters, mopeds, regular bicycles
Secondhand bicycles
Bike-sharing bicycles
Rented bicycles

The Electric Bicycles market in Australia & Oceania is experiencing subdued growth, influenced by factors such as limited infrastructure and high costs. Despite this, the market is still driven by increasing demand for eco-friendly transportation and convenience offered by e-bikes.

Customer preferences: As urbanization and traffic congestion continue to increase in Australia & Oceania, there has been a growing demand for alternative transportation options, leading to a rise in popularity of electric bicycles. This trend is further fueled by a growing awareness of environmental sustainability and a desire for healthier and more active lifestyles. Additionally, advancements in battery technology and design have made electric bicycles more affordable and accessible to a wider range of consumers.

Trends in the market: In Australia & Oceania, the Electric Bicycles Market within the Bicycles Market is experiencing a surge in demand due to the growing popularity of eco-friendly transportation options. This trend is expected to continue as governments and consumers prioritize sustainability. Additionally, advancements in battery technology and the availability of electric bike sharing services are making these bikes more accessible and convenient. This trend has significant implications for industry stakeholders, as it presents opportunities for growth and innovation in the market.

Local special circumstances: In Australia & Oceania, the Electric Bicycles Market within the Bicycles Market is influenced by the region's unique geography and environmental concerns. The relatively flat terrain and long distances between cities make electric bicycles a practical and sustainable mode of transportation. Additionally, the region's strict emission regulations and growing focus on eco-friendly transportation options have led to an increased demand for electric bicycles. This trend is expected to continue as governments in Australia & Oceania continue to promote sustainable transportation solutions.

Underlying macroeconomic factors: The Electric Bicycles Market within the Bicycles Market in Australia & Oceania is directly impacted by macroeconomic factors such as consumer spending, interest rates, and changes in government policies. With a strong economy and high disposable income, Australia & Oceania has a growing demand for electric bicycles, especially in urban areas. Additionally, government initiatives promoting sustainable transportation and reducing carbon emissions have also contributed to the growth of the electric bicycles market in the region. Furthermore, with the increasing cost of fuel, consumers are turning towards more cost-effective and eco-friendly modes of transportation, further driving the demand for electric bicycles in Australia & Oceania.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of electric bicycles and the respective average prices for bicycles.

Modeling approach:

Market sizes are determined through a Bottom-Up approach, building on specific predefined factors for each market. As a basis for evaluating markets, we use publications of industry associations, expert blogs, and data provided by governments and scientific institutions. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, and consumer spending per capita (based on current prices). This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the ARIMA time series forecast and forecasts based on previous growth rates are well suited for forecasting the future demand for bicycles due to the brick and mortar nature of this market. The main drivers are GDP, consumer spending per capita, and population.

Additional notes:

The data is modeled using current exchange rates. The market is updated once a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

This report presents a comprehensive analysis and additional information on the Mobility market, in a PDF format.

The bicycle market in Germany has been enjoying dynamic development for a very long time. Bicycles are a popular way to get around in both urban and rural areas, with young children learning to ride firmly entrenched in the national culture. Germany has a variety of scenic bike routes, but looking out for bike lanes in a city is a daily part of life both for cyclists and pedestrians. Many cyclists value the multiple advantages cycling brings – physical activity, saving money by foregoing commuting with public transport or driving, and the eco-friendly aspect. A German city, Munster, even made it on the list of the eight most bike-friendly cities in the world in 2022.