Suriname, a small country located in South America, is experiencing a surge in the demand for grocery delivery services.
Customer preferences: The rise in demand for grocery delivery services in Suriname can be attributed to the changing customer preferences. With an increase in the adoption of technology and the growing need for convenience, customers are looking for ways to shop for groceries without leaving their homes. Additionally, the ongoing COVID-19 pandemic has also played a significant role in the shift towards online grocery shopping.
Trends in the market: The grocery delivery market in Suriname is still in its nascent stages, but it is expected to grow rapidly in the coming years. The market is currently dominated by local players, but international players are also eyeing the market. One of the major trends in the market is the use of mobile apps for grocery shopping. Many local players have launched their mobile apps to cater to the growing demand for online grocery shopping.
Local special circumstances: Suriname has a small population and a relatively low internet penetration rate, which poses a challenge for the growth of the online grocery market. However, the government has been taking steps to improve internet connectivity in the country, which is expected to boost the growth of the online grocery market. Another challenge is the lack of infrastructure in some parts of the country, which makes it difficult for delivery companies to reach customers in remote areas.
Underlying macroeconomic factors: Suriname has been facing economic challenges in recent years, which has led to a decline in consumer spending. However, the grocery delivery market has been able to buck this trend due to the changing customer preferences and the need for convenience. Additionally, the government's efforts to improve internet connectivity and infrastructure in the country are expected to create opportunities for the growth of the online grocery market.In conclusion, the grocery delivery market in Suriname is still in its early stages but is expected to grow rapidly in the coming years. The changing customer preferences, the ongoing COVID-19 pandemic, and the government's efforts to improve internet connectivity and infrastructure are some of the factors that are driving the growth of the market. However, the low internet penetration rate and the lack of infrastructure in some parts of the country pose challenges for the growth of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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