Online Dating - Bangladesh

Bangladesh

Highlights

Revenue in the Online Dating market is projected to reach US$41.81m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 21.86%, resulting in a projected market volume of US$112.30m by 2029.
In the Online Dating market, the number of users is expected to amount to 14.9m users by 2029.
User penetration will be 5.2% in 2024 and is expected to hit 8.2% by 2029.
The average revenue per user (ARPU) is expected to amount to US$4.62.
In global comparison, most revenue will be generated United States (US$1.39bn in 2024).
With a projected rate of 17.7%, the user penetration in the Online Dating market is highest United States.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Matchmaking market in Bangladesh is experiencing significant growth due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in Bangladesh have shifted towards online matchmaking platforms. This is primarily driven by the increasing penetration of smartphones and internet access in the country. With a large population of young adults who are tech-savvy and open to new ways of finding a partner, online matchmaking platforms provide a convenient and efficient solution. These platforms offer a wide range of features such as advanced search filters, compatibility matching algorithms, and secure messaging systems, which appeal to the preferences of modern-day individuals seeking a life partner. Trends in the market show that there is a growing demand for personalized matchmaking services in Bangladesh. While online platforms provide a convenient way to connect with potential partners, many individuals still prefer the personalized touch of traditional matchmaking services. This trend is particularly prominent among the older generation who value the expertise and guidance of professional matchmakers. As a result, matchmaking agencies that offer personalized services are thriving in the market. Local special circumstances in Bangladesh also contribute to the development of the matchmaking market. The country has a strong cultural emphasis on marriage and family values, and finding a suitable life partner is considered a significant milestone in one's life. Traditional matchmaking methods, such as arranged marriages, are still prevalent in many parts of the country. However, with the increasing influence of Western culture and the desire for individual choice, more people are turning to matchmaking services to find compatible partners who meet their personal preferences and values. Underlying macroeconomic factors in Bangladesh, such as a growing middle class and increasing urbanization, are driving the growth of the matchmaking market. As more people move to cities and pursue higher education and careers, they are delaying marriage and seeking alternative ways to find a partner. This creates a demand for matchmaking services that cater to the needs of educated, urban professionals who are looking for compatible partners within their social and cultural circles. In conclusion, the Matchmaking market in Bangladesh is witnessing significant growth due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Online matchmaking platforms, personalized services, cultural values, and socio-economic factors all contribute to the development of the market. As the country continues to modernize and urbanize, the matchmaking market is expected to further expand and evolve to meet the needs of its diverse population.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.