Matchmaking - Puerto Rico

Puerto Rico

Highlights

Revenue in the Matchmaking market is projected to reach US$2.21m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of -100.00%, resulting in a projected market volume of US$0.00 by 2029.
In the Matchmaking market, the number of users is expected to amount to 34.6k users by 2029.
User penetration will be 0.9% in 2024 and is expected to hit 1.1% by 2029.
The average revenue per user (ARPU) is expected to amount to US$72.04.
In global comparison, most revenue will be generated China (US$1.21bn in 2024).
With a projected rate of 3.8%, the user penetration in the Matchmaking market is highest South Korea.

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Casual Dating market in Puerto Rico is experiencing significant growth and development in recent years.

Customer preferences: Customers in Puerto Rico are increasingly turning to casual dating as a way to meet new people and explore their romantic interests. The convenience and accessibility of online dating platforms have made it easier for individuals to connect with others who share similar interests and preferences. In addition, the anonymity provided by these platforms allows users to be more open and adventurous in their dating experiences.

Trends in the market: One of the key trends in the casual dating market in Puerto Rico is the increasing popularity of mobile dating apps. These apps offer a convenient and efficient way for individuals to find potential partners, with features such as location-based matching and instant messaging. The ease of use and wide range of options available on these apps have made them a preferred choice for many Puerto Ricans. Another trend in the market is the rise of niche dating platforms catering to specific interests and communities. These platforms allow individuals to connect with others who share common hobbies, lifestyles, or cultural backgrounds. This trend reflects the growing demand for more personalized and tailored dating experiences, as individuals seek to find partners who align with their specific preferences and values.

Local special circumstances: Puerto Rico's unique cultural blend and diverse population contribute to the growth of the casual dating market. The island's rich history and vibrant traditions create a dynamic dating scene, with individuals seeking partners who can appreciate and embrace their cultural heritage. Additionally, the tourism industry in Puerto Rico attracts a large number of visitors each year, providing opportunities for locals to connect with people from different parts of the world.

Underlying macroeconomic factors: The economic stability and increasing disposable income in Puerto Rico have also played a role in the growth of the casual dating market. As individuals have more financial resources available, they are more likely to invest in socializing and exploring their romantic interests. Furthermore, the widespread use of smartphones and internet access in Puerto Rico has made online dating platforms more accessible to a larger segment of the population. In conclusion, the Casual Dating market in Puerto Rico is experiencing significant growth and development due to changing customer preferences, including the increasing popularity of mobile dating apps and the rise of niche dating platforms. The unique cultural blend and diverse population in Puerto Rico, along with the island's economic stability and increasing disposable income, contribute to the growth of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.