Casual Dating - Gabon

  • Gabon
  • Revenue in the Casual Dating market is projected to reach US$99.33k in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 6.04%, resulting in a projected market volume of US$133.20k by 2029.
  • In the Casual Dating market, the number of users is expected to amount to 45.4k users by 2029.
  • User penetration will be 1.5% in 2024 and is expected to hit 1.7% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$2.68.
  • In global comparison, most revenue will be generated in the United States (US$293.80m in 2024).
  • With a projected rate of 4.6%, the user penetration in the Casual Dating market is highest in Armenia.
 
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Analyst Opinion

The Online Dating market in Gabon has been experiencing significant growth in recent years, driven by changing customer preferences and the increasing popularity of online dating platforms. Customer preferences in Gabon have shifted towards online dating as a convenient and efficient way to meet potential partners. With the rise of smartphones and internet penetration, more and more Gabonese people are turning to online platforms to find love and companionship. This shift in preferences is not unique to Gabon, but rather reflects a global trend towards digitalization and the increasing reliance on technology for various aspects of daily life, including dating. One of the key trends in the Gabonese online dating market is the increasing popularity of mobile dating apps. These apps provide a user-friendly interface and a wide range of features that make it easier for individuals to connect with others. The convenience and accessibility offered by mobile apps have made them a preferred choice among Gabonese singles, especially the younger generation who are more tech-savvy and comfortable with using smartphones. Another trend in the Gabonese online dating market is the growing acceptance of online dating as a legitimate way to meet potential partners. In the past, there may have been some stigma associated with online dating, but this perception is changing as more people have successful experiences and form meaningful relationships through online platforms. This change in attitude is also influenced by the globalization of dating norms and the exposure to Western culture through media and the internet. Local special circumstances in Gabon, such as cultural and religious factors, also play a role in shaping the online dating market. Gabon is a diverse country with multiple ethnic groups and languages, which can make it challenging for individuals to find compatible partners within their immediate social circles. Online dating platforms provide an opportunity to connect with people from different backgrounds and expand the pool of potential matches. Underlying macroeconomic factors, such as GDP growth and urbanization, also contribute to the development of the online dating market in Gabon. As the economy grows and more people move to urban areas, there is an increasing demand for social interactions and romantic relationships. Online dating platforms offer a convenient solution for individuals who may have limited time or opportunities to meet new people in their daily lives. In conclusion, the Online Dating market in Gabon is growing due to changing customer preferences, the increasing popularity of mobile dating apps, the growing acceptance of online dating, local special circumstances, and underlying macroeconomic factors. As technology continues to advance and internet penetration increases, it is expected that the online dating market in Gabon will continue to expand in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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