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  4. Meal Delivery

Platform Delivery - Ukraine

Ukraine
  • The Platform Delivery market in Ukraine is expected to witness significant growth in the coming years.
  • According to projections, the revenue in this market is forecasted to reach US$4.52m by 2024.
  • Furthermore, it is anticipated that the market will experience an annual growth rate of 22.04% from 2024 to 2028, resulting in a projected market volume of US$10.03m by the end of 2028.
  • In terms of user base, it is estimated that the number of users in the Platform Delivery market will amount to 478.1k users by 2028.
  • The user penetration rate, which measures the percentage of the population using these services, is predicted to increase from 1.5% in 2024 to 2.1% by 2028.
  • The average revenue per user (ARPU) in the Platform Delivery market is expected to be US$20.01.
  • This metric indicates the average amount of revenue generated by each user.
  • When comparing the global market, it is noteworthy that China is projected to generate the highest revenue in the Platform Delivery market, amounting to US$165.20bn in 2024.
  • Additionally, China is expected to have the highest user penetration rate of 51.2% in the same market.
  • These numbers and projections demonstrate the potential and growth opportunities within the Platform Delivery market in Ukraine.
  • Ukraine's platform delivery market is experiencing a surge in demand due to the increasing popularity of e-commerce.

Definition:

The Platform Delivery market focuses on online delivery services that provide customers with meals from partner restaurants that do not necessarily have to offer food delivery themselves. In this case, the platform (e.g. Deliveroo) handles the delivery process.

Additional Information:

Revenue includes the gross merchandise value (GMV), defined as the total sales dollar value for merchandise/food sold through the Online Food Delivery marketplace. User and revenue figures represent B2C services.

In-Scope

  • Online meal order and delivery both carried out by a platform (e.g. Deliveroo)

Out-Of-Scope

  • Phone orders
  • Meals ordered online which are directly delivered by the restaurant, no matter if ordered via a platform (e.g. Delivery Hero) or a restaurant website (e.g. Domino's)
  • Deliveries of non-processed or non-prepared food
Meal Delivery: market data & analysis - Cover

Market Insights report

Meal Delivery: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Platform Delivery business model had problems gaining track in the early days around 2012 to 2015. It involves more operating risk with high costs for the delivery and supply logistic and it requires enough population density to be profitable. Today, the market is almost bigger than Restaurant Delivery. This is due to the wide expanse of international players like Uber Eats, using their already existing ride-hailing infrastructure and because of the strong focus of Asian markets on this model. The new models have already taken their share from the existing online marketplaces and created a new premium market segment that will continue to drive growth.

    Users

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

    Modeling approach / Market size:

    Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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    Meal Delivery: market data & analysis - BackgroundMeal Delivery: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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