Online Dating - Brunei Darussalam

Brunei Darussalam

Highlights

Revenue in the Online Dating market is projected to reach US$232.70k in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 3.53%, resulting in a projected market volume of US$267.40k by 2028.
In the Online Dating market, the number of users is expected to amount to 24.9k users by 2028.
User penetration will be 4.9% in 2024 and is expected to hit 5.3% by 2028.
The average revenue per user (ARPU) is expected to amount to US$10.48.
In global comparison, most revenue will be generated United States (US$1.39bn in 2024).
With a projected rate of 17.9%, the user penetration in the Online Dating market is highest United States.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Online Dating market in Brunei Darussalam is experiencing steady growth due to changing customer preferences and increasing internet penetration in the country.

Customer preferences: In Brunei Darussalam, there is a growing preference for online dating as it offers convenience, privacy, and a wider pool of potential partners. With the busy lifestyles of modern individuals, online dating provides a platform for people to connect and meet new people without the need for traditional dating methods. Additionally, online dating allows individuals to filter potential matches based on their preferences, increasing the chances of finding a compatible partner.

Trends in the market: One of the key trends in the online dating market in Brunei Darussalam is the rise of mobile dating apps. With the increasing availability of smartphones and affordable mobile data plans, more people are accessing online dating platforms through their mobile devices. This trend has made online dating more accessible and convenient, as users can connect with potential partners anytime and anywhere. Another trend in the market is the growing popularity of niche dating platforms. These platforms cater to specific interests or communities, allowing individuals with similar backgrounds or hobbies to connect. This trend reflects the desire for more personalized and targeted online dating experiences, as users seek to find partners who share their values and interests.

Local special circumstances: In Brunei Darussalam, there are certain cultural and religious factors that influence the online dating market. The country has a predominantly Muslim population, and traditional dating practices are often discouraged. As a result, online dating provides an alternative for individuals to meet and interact with potential partners in a more acceptable manner.

Underlying macroeconomic factors: The growth of the online dating market in Brunei Darussalam is also influenced by macroeconomic factors such as increasing internet penetration and rising disposable incomes. The country has seen significant improvements in internet infrastructure, making it easier for people to access online dating platforms. Additionally, rising disposable incomes have allowed individuals to spend more on leisure activities, including online dating. In conclusion, the Online Dating market in Brunei Darussalam is developing due to changing customer preferences, increasing internet penetration, and rising disposable incomes. The rise of mobile dating apps and niche dating platforms are key trends in the market, catering to the convenience and personalized preferences of users. Cultural and religious factors also play a role in shaping the online dating market in Brunei Darussalam, providing an alternative for individuals to meet potential partners in a more acceptable manner.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.