Matchmaking - Brunei Darussalam

Brunei Darussalam

Highlights

Revenue in the Matchmaking market is projected to reach US$123.10k in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of -2.22%, resulting in a projected market volume of US$112.50k by 2028.
In the Matchmaking market, the number of users is expected to amount to 2.8k users by 2028.
User penetration will be 0.7% in 2024 and is expected to hit 0.6% by 2028.
The average revenue per user (ARPU) is expected to amount to US$39.88.
In global comparison, most revenue will be generated China (US$1.21bn in 2024).
With a projected rate of 3.8%, the user penetration in the Matchmaking market is highest South Korea.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Matchmaking market in Brunei Darussalam is experiencing steady growth and development.

Customer preferences: Bruneian consumers are increasingly turning to matchmaking services to find their ideal partners. This is driven by several factors, including the desire for a more efficient and convenient way to meet potential partners, as well as the growing acceptance of online dating and matchmaking platforms. In addition, Bruneian society places a strong emphasis on family and marriage, making matchmaking services a popular choice for those seeking long-term relationships.

Trends in the market: One of the key trends in the matchmaking market in Brunei Darussalam is the rise of online matchmaking platforms. These platforms offer a convenient and accessible way for individuals to connect with potential partners, allowing them to browse through profiles and connect with others from the comfort of their own homes. This trend is driven by the increasing use of smartphones and internet connectivity in Brunei Darussalam, which has made online matchmaking platforms more accessible to a wider audience. Another trend in the market is the increasing demand for personalized matchmaking services. While online platforms offer a wide range of options, some individuals prefer a more tailored approach to finding a partner. This has led to the rise of professional matchmaking services in Brunei Darussalam, where experienced matchmakers work closely with clients to understand their preferences and find compatible matches.

Local special circumstances: Brunei Darussalam is a small country with a close-knit community, which can make it challenging for individuals to meet potential partners through traditional means. This has contributed to the growing popularity of matchmaking services, as they provide a wider pool of potential partners and increase the chances of finding a compatible match. In addition, Bruneian society places a strong emphasis on privacy and discretion, which is particularly important when it comes to personal relationships. Matchmaking services offer a confidential and discreet way for individuals to find a partner, which aligns with the cultural values of Brunei Darussalam.

Underlying macroeconomic factors: The growing popularity of matchmaking services in Brunei Darussalam can also be attributed to underlying macroeconomic factors. Brunei Darussalam has experienced rapid economic growth in recent years, which has led to changes in lifestyle and social dynamics. As individuals become more focused on their careers and personal development, they may have less time and energy to invest in traditional dating methods. Matchmaking services offer a convenient solution by streamlining the process of finding a partner and saving time and effort. In conclusion, the Matchmaking market in Brunei Darussalam is developing due to customer preferences for efficient and convenient ways to meet potential partners, as well as the growing acceptance of online dating and matchmaking platforms. The rise of online matchmaking platforms and the demand for personalized matchmaking services are key trends in the market. The local special circumstances of Brunei Darussalam, such as the close-knit community and emphasis on privacy, contribute to the popularity of matchmaking services. The underlying macroeconomic factors, including rapid economic growth and changing lifestyles, also play a role in the development of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.