Casual Dating - Israel

Israel

Highlights

Revenue in the Casual Dating market is projected to reach US$545.60k in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 2.46%, resulting in a projected market volume of US$601.40k by 2028.
In the Casual Dating market, the number of users is expected to amount to 67.2k users by 2028.
User penetration will be 0.7% in 2024 and is expected to hit 0.7% by 2028.
The average revenue per user (ARPU) is expected to amount to US$8.87.
In global comparison, most revenue will be generated United States (US$293.80m in 2024).
With a projected rate of 4.5%, the user penetration in the Casual Dating market is highest United States.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

Casual dating is a growing trend in Israel, with an increasing number of people opting for this type of relationship. Customer preferences, local special circumstances, and underlying macroeconomic factors have all contributed to the development of the casual dating market in the country.

Customer preferences: In Israel, there is a shift in customer preferences towards more casual and non-committal relationships. Many individuals are prioritizing their careers and personal development, leading them to seek relationships that offer flexibility and freedom. Casual dating provides an opportunity to meet new people, have fun, and explore different connections without the pressure of long-term commitment.

Trends in the market: One of the key trends in the casual dating market in Israel is the rise of online dating platforms. These platforms have made it easier for people to connect with potential partners who share similar interests and preferences. The convenience and accessibility of online dating have contributed to the growth of the casual dating market, as individuals can easily find like-minded individuals and arrange casual dates. Another trend in the market is the increasing acceptance of casual relationships in Israeli society. Traditionally, Israel has been a conservative society with strong emphasis on family values and marriage. However, there has been a shift in societal norms, with more acceptance of non-traditional relationship dynamics. This change in attitude has led to an increase in the number of individuals open to casual dating experiences.

Local special circumstances: Israel is a diverse country with a vibrant and dynamic social scene. The cosmopolitan nature of cities like Tel Aviv has created an environment conducive to casual dating. The city's bustling nightlife, cultural events, and vibrant social scene provide ample opportunities for individuals to meet and connect with potential partners. Furthermore, the relatively small size of Israel as a country has also contributed to the development of the casual dating market. With a smaller dating pool compared to larger countries, individuals are more likely to explore casual dating as a way to meet new people and expand their social circles.

Underlying macroeconomic factors: Israel has experienced significant economic growth in recent years, leading to increased disposable income and a higher standard of living. This economic prosperity has provided individuals with the means to engage in leisure activities, including casual dating. The availability of disposable income has made it easier for individuals to afford the costs associated with casual dating, such as dining out, attending events, and traveling. In conclusion, the casual dating market in Israel is developing due to changing customer preferences, the rise of online dating platforms, increasing acceptance of casual relationships, local special circumstances, and underlying macroeconomic factors. As individuals prioritize personal development and seek flexibility in their relationships, casual dating provides an attractive option. With the continued growth of online dating platforms and the evolving societal norms, the casual dating market in Israel is expected to continue expanding in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.