Energy Management - Eastern Africa

Revenue in the Energy Management market is projected to reach US$21.1m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 8.85%, resulting in a projected market volume of US$32.2m by 2029.
In the Energy Management market, the number of active households is expected to amount to 7.1m users by 2029.
Household penetration will be 5.8% in 2024 and is expected to hit 7.0% by 2029.
The average revenue per installed Smart Home currently is expected to amount to US$4.00.

Definition:

Energy Management market covers the sale of products for the control and reduction of energy consumption (e.g., automated heating control and timers) as well as connected sensors (e.g., temperature, sunlight, and precipitation sensors).
Networked light bulbs (see Comfort & Lighting) and smart sockets/plugs (see Control & Connectivity) are not included. Unlike in previous releases, smart plugs are no longer part of this segment but can now be found in the Control & Connectivity market. Smart Meters are not part of our Smart Home market.

Additional Information:

The market comprises revenue, average revenue per smart home, number of smart homes so as the household penetration rate by smart home, and key players. Figures are generated through both online and offline sales channels and include exclusive spending by consumers (B2C). Market leaders include Xiaomi, Google, Honeywell, LG, and other brands renowned for their innovation, brand recognition, and expansive distribution channels within their respective categories. For more information on the data displayed, use the info button right next to the boxes.

Digitally connected and controlled devices for energy saving
Thermostats (e.g., Sonoff Smart Radiator Thermostat TRVZB, Bosch Smart Home Room Thermostat II), radiator controls (e.g., TESLA Smart), temperature/wind/humidity sensors with connection to a broader smart home (e.g., TP-Link Tapo T310, Sonoff SNZB-02D)

Bulbs, window and door sensors (see Comfort & Lighting)
Connected household appliances (see Smart Appliances)
B2B/C2C sales of any kind (e.g., to hotels or office buildings)

The Energy Management market in Eastern Africa is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors are all contributing to this expansion.

Customer preferences in Eastern Africa are shifting towards more sustainable and efficient energy management solutions. As the region faces challenges such as unreliable power supply and rising energy costs, customers are increasingly looking for ways to reduce their energy consumption and optimize their energy usage. This has led to a growing demand for energy management systems that can monitor, control, and optimize energy usage in homes, buildings, and industries.

Trends in the market further support the growth of the Energy Management market in Eastern Africa. The adoption of renewable energy sources, such as solar and wind power, is gaining momentum in the region. This is driven by the abundance of renewable energy resources and the desire to reduce reliance on fossil fuels.

As more renewable energy systems are installed, the need for effective energy management solutions becomes crucial to ensure efficient utilization of these resources. Another trend in the market is the increasing focus on energy efficiency and sustainability in buildings and industries. Eastern Africa is witnessing a construction boom, with new buildings and infrastructure projects being developed.

This presents an opportunity to integrate energy management systems into the design and operation of these structures, ensuring energy efficiency and sustainability from the outset. Local special circumstances in Eastern Africa also contribute to the development of the Energy Management market. The region is characterized by a growing middle class and urbanization, which leads to increased energy consumption.

This, coupled with the limited capacity of existing power grids, creates a need for energy management solutions to optimize energy usage and reduce strain on the grid. Furthermore, government initiatives and policies in Eastern Africa are promoting the adoption of energy management systems. Governments are recognizing the importance of sustainable energy management for economic development and environmental conservation.

This is driving the implementation of regulations and incentives to encourage the use of energy management solutions. Underlying macroeconomic factors, such as population growth, economic development, and urbanization, also play a role in the development of the Energy Management market in Eastern Africa. As the population grows and economies expand, the demand for energy increases.

Energy management systems offer a solution to meet this growing demand while ensuring efficient and sustainable energy usage. In conclusion, the Energy Management market in Eastern Africa is experiencing significant growth and development due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. As the region strives for sustainable and efficient energy management, the demand for energy management systems is expected to continue to rise.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Smart homes use connected devices and appliances to perform actions, tasks, and automated routines to save money, time, and energy. They are the ongoing revolution of the humble home appliance mixed with AI, robotics, and improvement in IoT technologies. AI in particular, speeding up response times and working as an automation bridge between homeowner and home is already having an impact.