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  3. OTC Pharmaceuticals

Eye Care - Jordan

Jordan
  • Revenue in the Eye Care market amounts to US$5.47m in 2024. The market is expected to grow annually by 3.11% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$1bn in 2024).
  • In relation to total population figures, per person revenues of US$0.48 are generated in 2024.

Definition:
The Eye Care market encompasses a diverse array of over-the-counter therapeutic and hygiene products specifically formulated to address minor eye dryness, irritation, and various discomforts and ailments. This category includes eye drops, eye ointments, and eye washes, all tailored to provide relief, moisture, and cleansing for the eyes. It includes both products which are exclusively sold in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Additional information:
The Eye Care market comprises revenues, average revenue per capita. Sales channels show online and offline revenue. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
For more information on the data displayed, use the info button next to the boxes.

In-Scope

  • Eye Drops
  • Eye Ointments
  • Eye Washes
  • Artificial Tears

Out-Of-Scope

  • Contact Lens Solutions
  • Contact Lens Cases
  • Contact Lens Cleaning Accessories
  • Cosmetic Products

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Mar 2024

Source: Statista Market Insights

Most recent update: Mar 2024

Source: Statista Market Insights

Analyst Opinion

The Eye Care market in Jordan has been experiencing significant growth in recent years.

Customer preferences:
Customers in Jordan are increasingly prioritizing their eye health and seeking out products and services that can help them maintain good vision. This is partly due to the growing awareness about the importance of eye care and the impact that eye problems can have on overall health and quality of life. As a result, there is a rising demand for eye care products such as contact lenses, eyeglasses, and eye drops, as well as services like eye exams and surgeries.

Trends in the market:
One of the key trends in the Eye Care market in Jordan is the increasing adoption of contact lenses. Contact lenses offer convenience and freedom for those who do not want to rely on eyeglasses, and they are becoming more affordable and accessible in the market. Additionally, the growing popularity of colored contact lenses for cosmetic purposes is also contributing to the overall growth of the market. Another trend in the market is the rising demand for eyeglasses, particularly among the younger population. With the increasing use of digital devices and prolonged screen time, many people are experiencing vision problems such as myopia. This has led to a higher demand for prescription eyeglasses to correct vision and reduce eye strain.

Local special circumstances:
The Eye Care market in Jordan is also influenced by local cultural and social factors. Jordan has a relatively young population, and the youth are particularly conscious about their appearance and fashion trends. This has led to a higher demand for fashionable eyewear, including designer frames and sunglasses. Additionally, there is a cultural preference for natural and herbal remedies, which has contributed to the popularity of herbal eye drops and other traditional eye care products in the market.

Underlying macroeconomic factors:
The growth of the Eye Care market in Jordan can be attributed to several macroeconomic factors. The country has been experiencing steady economic growth, which has resulted in an increase in disposable income and improved living standards. As a result, people are willing to spend more on their health and well-being, including eye care. Furthermore, the government of Jordan has been actively promoting healthcare and investing in the development of the healthcare sector. This has led to improvements in healthcare infrastructure, increased access to healthcare services, and a greater focus on preventive care. These initiatives have had a positive impact on the Eye Care market, as more people are able to access and afford eye care services. In conclusion, the Eye Care market in Jordan is experiencing growth due to the increasing customer preferences for eye health, the adoption of contact lenses and eyeglasses, local special circumstances such as fashion trends and cultural preferences, and underlying macroeconomic factors such as economic growth and government support for healthcare.

Global Comparison

Most recent update: Mar 2024

Source: Statista Market Insights

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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