Definition:
The Home Decor segment includes a variety of accessories and furnishings used to make a space more aesthetically appealing. Items in this segment can be found in virtually every room within the home and are typically used to showcase one’s unique style and creativity.
Structure:
The Home Decor segment is divided into four subsegments:
Additional Information:
The Home Decor segment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This segment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.
Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Nov 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Nov 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Company Insights
Most recent update: Oct 2024
Source: Statista Market Insights
Most recent update: Nov 2024
Source: Statista Market Insights
The Home Décor market in Uganda has been experiencing significant growth in recent years, driven by changing customer preferences, emerging trends in the market, and local special circumstances.
Customer preferences: in the Home Décor market in Uganda have been shifting towards more modern and contemporary styles. Customers are increasingly looking for unique and stylish products that reflect their personal taste and lifestyle. This has led to a rise in demand for home décor items that are made from sustainable materials, such as bamboo and recycled materials, as well as products that are locally sourced and produced. Customers are also seeking out products that are affordable and offer good value for money. Trends in the Home Décor market in Uganda include the growing popularity of handmade and artisanal products. Customers are increasingly interested in supporting local artisans and craftsmen, and are willing to pay a premium for products that are handmade and have a unique story behind them. This trend has also led to an increase in the number of small-scale businesses and entrepreneurs in the home décor industry.
Local special circumstances: in Uganda, such as the country's rich cultural heritage and diverse ethnic groups, have also influenced the development of the Home Décor market. Customers in Uganda have a strong appreciation for traditional and ethnic designs, and there is a growing demand for home décor items that reflect the country's cultural identity. This has led to the emergence of a niche market for traditional and ethnic home décor products, which are often handmade and incorporate traditional materials and techniques. Underlying macroeconomic factors, such as a growing middle class and increasing disposable incomes, have also contributed to the growth of the Home Décor market in Uganda. As more people are able to afford to buy their own homes, there is a greater demand for home décor items to personalize and decorate these spaces. Additionally, the rapid urbanization and modernization of cities in Uganda has created a need for modern and contemporary home décor products to meet the changing tastes and preferences of urban consumers. In conclusion, the Home Décor market in Uganda is developing in response to changing customer preferences, emerging trends, and local special circumstances. Customers are increasingly looking for unique and stylish products that reflect their personal taste and lifestyle, and there is a growing demand for handmade and artisanal products. The country's rich cultural heritage and diverse ethnic groups have also influenced the development of the market, with a niche market for traditional and ethnic home décor products emerging.
Underlying macroeconomic factors: such as a growing middle class and increasing disposable incomes, have also contributed to the growth of the market.
Data coverage:
Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.Modeling approach / Market size:
Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights