Processed & Frozen Vegetables - Guatemala

Guatemala

Highlights

Revenue in the Processed & Frozen Vegetables market amounts to US$620.90m in 2024. The market is expected to grow annually by 6.02% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$58bn in 2024).
In relation to total population figures, per person revenues of US$33.82 are generated in 2024.
In the Processed & Frozen Vegetables market, volume is expected to amount to 213.30m kg by 2029. The Processed & Frozen Vegetables market is expected to show a volume growth of 3.6% in 2025.0.
The average volume per person in the Processed & Frozen Vegetables market is expected to amount to 10.7kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Processed & Frozen Vegetables Market in Guatemala is currently experiencing minimal growth, influenced by factors such as low consumer awareness and limited access to online services. Despite this, the market is expected to see steady growth due to increasing demand for convenient and healthy food options.

Customer preferences: As Guatemalan consumers become more health-conscious, there has been a noticeable increase in demand for processed and frozen vegetables as a convenient and nutritious option. This trend is driven by busy lifestyles and a desire for easy-to-prepare meals. Additionally, there has been a growing preference for organic and locally-sourced vegetables, reflecting a cultural emphasis on fresh and natural foods. This has resulted in an increase in the availability of organic and locally-sourced frozen vegetable options in the market.

Trends in the market: In Guatemala, the Processed & Frozen Vegetables Market of the Vegetables Market within The Food market is experiencing a shift towards healthier and more convenient options. This trend is driven by changing consumer preferences and a growing awareness of the benefits of consuming frozen vegetables. The trajectory of this trend is expected to continue upwards, with an increasing demand for organic and non-GMO processed and frozen vegetables. This presents opportunities for industry stakeholders to innovate and offer new, healthier options to meet the changing demands of consumers. Furthermore, this trend also has implications for the agriculture industry, as farmers may need to adapt their practices to meet the requirements for organic and non-GMO certification.

Local special circumstances: In Guatemala, the Processed & Frozen Vegetables Market of the Vegetables Market within The Food market is heavily influenced by the country's agricultural sector and its focus on exportation. The diverse climate and topography of the country allow for a wide variety of vegetables to be grown, resulting in a strong supply chain for processed and frozen vegetables. Additionally, the increasing demand for healthier and more convenient food options in the US, Guatemala's main export market, has led to the growth of the processed and frozen vegetable market. The country's favorable trade agreements and regulations also play a significant role in its market dynamics, making it a key player in the global processed and frozen vegetable industry.

Underlying macroeconomic factors: The Processed & Frozen Vegetables Market within The Food market is greatly impacted by macroeconomic factors in Guatemala. The country's economic health, fiscal policies, and global economic trends all play a role in the performance of this market. For instance, a stable and growing economy would lead to increased consumer spending and thus higher demand for processed and frozen vegetables. On the other hand, economic downturns or policy changes that affect disposable income levels can result in a decline in market demand. Additionally, factors such as trade agreements and tariffs can also impact the market growth and profitability of processed and frozen vegetables in Guatemala.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.