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Tomato Ketchup - BRICS

BRICS
  • Revenue in the Tomato Ketchup market amounts to US$12.16bn in 2024. The market is expected to grow annually by 6.34% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$6bn in 2024).
  • In relation to total population figures, per person revenues of US$3.69 are generated in 2024.
  • In the Tomato Ketchup market, volume is expected to amount to 5.88bn kg by 2029. The Tomato Ketchup market is expected to show a volume growth of 2.8% in 2025.0.
  • The average volume per person in the Tomato Ketchup market is expected to amount to 1.6kg in 2024.

Definition:

The Tomato Ketchup market covers sauces that are largely derived from tomatoes. It is frequently used as the foundation for other sauces as well as a topping or component in many different types of food, including pasta, pizza, and soups.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Tomato ketchup
  • Tomato-based sauces similar to ketchup
  • Tomato sauces
  • Sieved tomatoes
  • No added sugar tomato ketchup, flavored tomato ketchup

Out-Of-Scope

  • Other sauces (e.g. chutneys, soya sauce, mayonnaise, mustard)
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Tomato Ketchup Market in the BRICS countries has seen minimal growth due to factors such as low consumer awareness and limited adoption of digital technologies. However, the convenience of online services and increasing health consciousness may drive future growth in the market.

Customer preferences:
Shifts in consumer preferences and evolving lifestyles have led to a rise in demand for healthier and natural food options, resulting in a growing trend of clean label and organic tomato ketchup. This trend is particularly prominent in BRICS countries, as consumers become more health-conscious and prioritize transparency and sustainability in their food choices. Additionally, the increasing popularity of plant-based diets and veganism has also contributed to the growth of the tomato ketchup market, with brands offering vegan and plant-based options to cater to this demographic.

Trends in the market:
In the BRICS countries, the demand for convenient and healthy food options is driving the growth of the Tomato Ketchup Market within the Sauces & Spices Market. This trend is expected to continue, with a focus on natural and organic ingredients, as consumers become more health-conscious. Additionally, there is a shift towards innovative packaging and product differentiation to attract a larger market share. These developments present opportunities for industry stakeholders to capitalize on the growing demand for healthier and more convenient food options.

Local special circumstances:
In China, the Tomato Ketchup market is thriving due to the country's large population and growing disposable income. The Chinese preference for bold flavors has also contributed to the popularity of this condiment. However, in South Africa, the market is influenced by the country's diverse cultural and dietary preferences, leading to a demand for different varieties of Tomato Ketchup to cater to various taste preferences. Additionally, the country's stringent import regulations have resulted in the emergence of local manufacturers, further shaping the market dynamics.

Underlying macroeconomic factors:
The Tomato Ketchup Market of the Sauces & Spices Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending patterns, government policies, and global trade agreements. Countries with stable economies and increasing disposable incomes are witnessing a rise in demand for convenience food products, including tomato ketchup. Additionally, favorable trade policies and increasing investments in food processing industries are contributing to the growth of the tomato ketchup market. However, fluctuating commodity prices and changing consumer preferences towards healthier alternatives are potential challenges that can impact market performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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