Oils & Fats - Guatemala

Guatemala

Highlights

Revenue in the Oils & Fats market amounts to US$980.00m in 2024. The market is expected to grow annually by 8.19% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$46bn in 2024).
In relation to total population figures, per person revenues of US$53.38 are generated in 2024.
In the Oils & Fats market, volume is expected to amount to 221.10m kg by 2029. The Oils & Fats market is expected to show a volume growth of 3.5% in 2025.0.
The average volume per person in the Oils & Fats market is expected to amount to 10.0kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Oils & Fats market in Guatemala is witnessing minimal growth, influenced by factors like changing consumer preferences, increased health consciousness, and competition from alternative products. Economic conditions and price fluctuations also play a crucial role in shaping market dynamics.

Customer preferences: Consumers in Guatemala are gravitating towards healthier oils and fats, reflecting a growing awareness of nutrition and wellness. The trend is particularly evident among younger demographics, who are favoring products like avocado oil and coconut oil over traditional options. Additionally, urbanization and busy lifestyles are prompting a demand for convenience, leading to the popularity of pre-packaged cooking oils. Cultural influences are also shifting, as traditional cooking methods evolve to incorporate modern health trends while maintaining local flavors.

Trends in the market: In Guatemala, the Oils & Fats Market is experiencing a significant shift towards healthier options, with consumers increasingly opting for oils like avocado and coconut oil, driven by a heightened awareness of nutrition and wellness. Younger demographics are particularly influential in this trend, as they seek out products that align with their health-conscious lifestyles. Moreover, urbanization is creating a demand for convenience, leading to a rise in pre-packaged cooking oils. This evolution not only reflects changing consumer preferences but also poses opportunities and challenges for industry stakeholders, prompting them to innovate and adapt their offerings to meet these emerging demands.

Local special circumstances: In Guatemala, the Oils & Fats Market is shaped by unique geographical and cultural factors that set it apart from other regions. The country’s rich agricultural landscape supports the cultivation of native oil-producing plants, such as palm and avocado, which are gaining popularity among health-conscious consumers. Additionally, traditional cooking practices influence the demand for locally sourced oils, fostering a preference for natural and organic products. Regulatory frameworks aimed at promoting agricultural sustainability further encourage the growth of healthier oil options, making the market dynamic and responsive to both local tastes and global trends.

Underlying macroeconomic factors: The Oils & Fats Market in Guatemala is significantly influenced by macroeconomic factors such as agricultural productivity, trade policies, and consumer spending patterns. The country’s economic health, characterized by steady GDP growth and increasing disposable incomes, encourages consumers to seek higher-quality cooking oils, including organic and health-focused options. Additionally, global trends toward sustainability and health-conscious consumption align with local agricultural practices, enhancing demand for native oils. Trade agreements and tariffs also play a crucial role, impacting the availability and pricing of imported oils, while regulatory support for sustainable farming promotes local oil production, ensuring a dynamic market responsive to both domestic needs and international standards.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.