Processed & Frozen Fruits - Jordan

Revenue in the Processed & Frozen Fruits market amounts to US$71.97m in 2024. The market is expected to grow annually by 4.23% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$10bn in 2024).
In relation to total population figures, per person revenues of US$6.32 are generated in 2024.
In the Processed & Frozen Fruits market, volume is expected to amount to 18.66m kg by 2029. The Processed & Frozen Fruits market is expected to show a volume growth of 1.9% in 2025.0.
The average volume per person in the Processed & Frozen Fruits market is expected to amount to 1.5kg in 2024.

Definition:

The Processed and Frozen Fruits market covers all products made from edible fruits that have been canned, frozen, dehydrated, fermented, or pickled.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Processed fruits
Frozen fruits
Preserved fruits
Compotes and stewed fruits
Dried fruit

Jams and marmelades
Fresh fruits
Nuts
Fruit powder/flour
Fruits-based homogenized preparations as baby food
Trail mixes
Out-of-home consumption

The Processed & Frozen Fruits Market in Jordan has seen minimal growth due to factors such as limited consumer awareness, lack of access to digital technologies, and the convenience of traditional fruit markets. This has resulted in a stagnant growth rate for the Fruits & Nuts Market in the country.

Customer preferences: Consumers in Jordan are increasingly seeking convenient and healthy food options, leading to a rise in demand for processed and frozen fruits. This trend is driven by a growing awareness of the benefits of fruits as part of a balanced diet, as well as a desire for time-saving solutions in a fast-paced lifestyle. Additionally, the increasing availability of international frozen fruit options in Jordanian supermarkets is catering to the diverse tastes of the country’s multicultural population.

Trends in the market: In Jordan, there is a growing demand for processed and frozen fruits due to the increasing popularity of convenience foods and a rise in health consciousness. This trend is expected to continue in the coming years, with a focus on innovative packaging and marketing strategies to attract consumers. Additionally, a shift towards organic and natural options is also observed, driven by rising concerns over food safety and environmental sustainability. These trends present opportunities for industry stakeholders to diversify their product offerings and cater to evolving consumer preferences. However, challenges such as high production costs and limited cold storage facilities may pose as barriers to market growth.

Local special circumstances: In Jordan, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is influenced by the country's geographical location as a major producer of fruits and nuts in the Middle East. The local climate and soil conditions allow for the cultivation of a variety of fruits and nuts, leading to a diverse market. Additionally, the country's strict regulations on food safety and quality control ensure that the processed and frozen fruits meet international standards, making them a preferred choice for export.

Underlying macroeconomic factors: The Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is heavily impacted by macroeconomic factors in Jordan. The country's economic health and stability play a crucial role in market performance. Favorable government policies, such as tax incentives and trade agreements, can boost market growth. Additionally, global economic trends, such as fluctuations in currency exchange rates and trade tariffs, can influence the cost of raw materials and impact market prices. Moreover, consumer purchasing power and overall consumer spending patterns can also affect the demand for processed and frozen fruits, making it essential to monitor economic indicators like GDP, inflation, and unemployment rates in the country.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Dried fruit is a typical snack and recipe ingredient used for centuries. The food has beneficial qualities such as its sweet taste and long shelf life. The bulk of the production of dried fruits are dried grapes, commonly known as raisins, and table dates. Table dates and raisins have a supply value of about 4.8 and 2.5 million U.S. dollars respectively. The United States and Turkey supply the most dried fruit and claim 30 percent of the worldwide market for dried fruit production in total.