Fresh Fruits - United Kingdom | Statista Market Forecast

Revenue in the Fresh Fruits market amounts to US$12.97bn in 2024. The market is expected to grow annually by 3.91% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$116bn in 2024).
In relation to total population figures, per person revenues of US$190.80 are generated in 2024.
In the Fresh Fruits market, volume is expected to amount to 3.54bn kg by 2029. The Fresh Fruits market is expected to show a volume growth of 2.2% in 2025.0.
The average volume per person in the Fresh Fruits market is expected to amount to 48.8kg in 2024.

Definition:

The Fresh Fruits market covers all types of fresh fruit that haven't been canned, frozen, dehydrated, or preserved in any way. This market is divided into five submarkets: apples & pears, bananas, berries & grapes, citrus fruits, and other fresh fruits such as peaches, mangos, pineapples, plums, and kiwis.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Apples & pears
Bananas
Berries & grapes
Citrus fruits
Stone and exotic fruits

Processed, dried and frozen fruits
Nuts
Mix cut fruit boxes
Out-of-home consumption

The Fresh Fruits market in the United Kingdom is experiencing negligible growth, influenced by factors such as changing consumer preferences, increasing competition among sub-markets, and the impact of Brexit on trade. Despite this, the market is expected to continue growing due to the rising demand for healthier food options and the availability of a wide variety of fresh fruits.

Customer preferences: The Fresh Fruits Market in the Fruits & Nuts Market within The Food market has seen a rise in demand for locally sourced and organic produce. This trend is driven by consumer preferences for healthier and sustainable food options, as well as the growing awareness around the impact of food production on the environment. As a result, there has been a shift towards supporting local farmers and small-scale producers, as well as an increase in demand for seasonal fruits.

Trends in the market: In the United Kingdom, the Fresh Fruits Market of the Fruits & Nuts Market within The Food market is experiencing a surge in demand for organic and locally sourced fruits. This trend is driven by consumer preferences for healthier and more sustainable food options. As a result, there is a growing number of small-scale farmers and independent retailers offering a wider variety of fresh fruits. This presents opportunities for industry stakeholders to tap into the growing demand for organic and locally sourced fruits, while also addressing the environmental concerns of consumers. Additionally, the rise of e-commerce and online grocery shopping is also contributing to the growth of the Fresh Fruits Market, as consumers are increasingly turning to online channels for their fruit purchases. This presents potential implications for traditional brick-and-mortar retailers, who may need to adapt and expand their online presence to remain competitive in the market. Overall, the trajectory of these trends suggest a continued growth in the Fresh Fruits Market, with a focus on sustainability and convenience for consumers.

Local special circumstances: In the United Kingdom, the Fresh Fruits market is heavily influenced by the country's diverse climate, which allows for a wide range of fruits to be grown locally. This results in a strong demand for locally sourced produce and a focus on sustainability in the market. Additionally, the UK has strict regulations on food safety and labeling, ensuring high-quality standards for consumers. This has led to an increase in the popularity of organic and fair-trade fruits, catering to the growing demand for ethically sourced products.

Underlying macroeconomic factors: The Fresh Fruits Market of the Fruits & Nuts Market within The Food market in the United Kingdom is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other relevant financial indicators. The market is affected by the overall economic climate of the country, as well as global economic conditions. Countries with stable economic growth and strong consumer spending power are likely to experience higher demand for fresh fruits, while countries facing economic challenges may see a decrease in demand. Additionally, government policies and regulations, such as import/export restrictions and tariffs, can also impact the market. Furthermore, consumer preferences and lifestyles, as well as changing dietary trends and health awareness, can also shape the demand for fresh fruits in the United Kingdom market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

The fresh produce department is often counted as being one of the main determinants among consumers when selecting a grocery store. In 2022, the fruit and vegetable market in the U.S. was valued at over 5.8 billion U.S. dollars. In the same year, the sales of fresh fruit made up 45 percent of produce sales in the U.S., making it one of the most lucrative fresh food categories. In order to help drive sales, producers frequently launch in-store marketing campaigns. Ideas range from promoting the healthy benefits of fruit, to offering convenient, value-added snack-size options.