Fresh Fruits - Haiti | Statista Market Forecast

Revenue in the Fresh Fruits market amounts to US$339.40m in 2024. The market is expected to grow annually by 9.37% (CAGR 2024-2029).
In global comparison, most revenue is generated India (US$116bn in 2024).
In relation to total population figures, per person revenues of US$28.60 are generated in 2024.
In the Fresh Fruits market, volume is expected to amount to 44.09m kg by 2029. The Fresh Fruits market is expected to show a volume growth of 0.8% in 2025.0.
The average volume per person in the Fresh Fruits market is expected to amount to 3.6kg in 2024.

Definition:

The Fresh Fruits market covers all types of fresh fruit that haven't been canned, frozen, dehydrated, or preserved in any way. This market is divided into five submarkets: apples & pears, bananas, berries & grapes, citrus fruits, and other fresh fruits such as peaches, mangos, pineapples, plums, and kiwis.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Apples & pears
Bananas
Berries & grapes
Citrus fruits
Stone and exotic fruits

Processed, dried and frozen fruits
Nuts
Mix cut fruit boxes
Out-of-home consumption

The Fresh Fruits Market in Haiti is experiencing subdued growth, influenced by factors such as fluctuating agricultural yields, limited access to modern distribution channels, and varying consumer preferences for specific fruit types, impacting overall market dynamics.

Customer preferences: Consumers in Haiti are increasingly prioritizing organic and locally sourced fresh fruits, reflecting a growing awareness of health and sustainability. This shift is driven by younger demographics who value nutritional benefits and support for local farmers. Additionally, urbanization is influencing preferences, with city dwellers seeking convenient, ready-to-eat fruit options. Cultural traditions also play a role, as festive occasions drive demand for specific fruits, leading to seasonal fluctuations in purchasing patterns. These trends are reshaping the market dynamics significantly.

Trends in the market: In Haiti, the Fresh Fruits Market is experiencing a notable rise in demand for organic and locally sourced produce, driven by a heightened consumer focus on health and sustainability. Younger generations are increasingly favoring nutrient-rich options, while urbanization prompts a shift towards convenient, ready-to-eat fruit selections. Seasonal variations in purchasing habits reflect cultural traditions, particularly during festive occasions, influencing market dynamics. These trends are significant for industry stakeholders, as they necessitate adaptations in sourcing, distribution, and marketing strategies to meet evolving consumer preferences and support local agriculture.

Local special circumstances: In Haiti, the Fresh Fruits Market is shaped by its tropical climate, which allows for a diverse array of fruits to be grown year-round. This geographical advantage is complemented by a rich cultural heritage that emphasizes the importance of fresh, local produce in traditional cuisine. Moreover, regulatory frameworks promoting organic farming practices are emerging, encouraging sustainable agricultural methods. As urban areas expand, the demand for easily accessible, fresh fruits rises, leading to innovative distribution methods. These unique factors significantly influence market dynamics and consumer behavior.

Underlying macroeconomic factors: The Fresh Fruits Market in Haiti is significantly influenced by macroeconomic factors such as national economic stability, trade policies, and global market trends. Economic growth and stability encourage investment in agriculture, leading to improved production and distribution channels for fresh fruits. Additionally, favorable trade agreements enhance access to international markets, allowing Haitian producers to sell their goods abroad. Conversely, inflation and currency fluctuations can impact pricing and affordability for local consumers. Furthermore, increasing global demand for organic produce aligns with Haiti's emerging organic farming practices, creating opportunities for export and elevating the market's profile.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

The fresh produce department is often counted as being one of the main determinants among consumers when selecting a grocery store. In 2022, the fruit and vegetable market in the U.S. was valued at over 5.8 billion U.S. dollars. In the same year, the sales of fresh fruit made up 45 percent of produce sales in the U.S., making it one of the most lucrative fresh food categories. In order to help drive sales, producers frequently launch in-store marketing campaigns. Ideas range from promoting the healthy benefits of fruit, to offering convenient, value-added snack-size options.