Yogurt - Tunisia | Statista Market Forecast

Revenue in the Yogurt market amounts to US$27.23m in 2024. The market is expected to grow annually by 6.94% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$46bn in 2024).
In relation to total population figures, per person revenues of US$2.17 are generated in 2024.
In the Yogurt market, volume is expected to amount to 10.87m kg by 2029. The Yogurt market is expected to show a volume growth of 1.0% in 2025.0.
The average volume per person in the Yogurt market is expected to amount to 0.8kg in 2024.

Definition:

The Yogurt market covers products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

Natural/plain yogurt
Flavored yogurt (e.g. Vanilla yogurt, fruit-flavored yogurt)
Greek yogurt
Whole milk yogurt, low-fat yogurt, non-fat yogurt
Probiotic yogurt, lactose-free yogurt

Milk
Cream cheese
Cheese
Curdled milk
Butter milk
Yogurt drinks
Out-of-home consumption

The Yogurt Market in Tunisia is experiencing minor growth due to factors such as rising health consciousness and convenience of online services. However, the market growth is impacted by factors such as limited availability of raw materials and high production costs.

Customer preferences: Consumers in Tunisia are increasingly opting for healthier, low-fat options in the Yogurt Market of the Dairy Products & Eggs Market within The Food market. This trend is influenced by a growing awareness of the health benefits of yogurt, as well as a desire to maintain a balanced diet. Additionally, the rise in popularity of vegetarian and vegan diets has led to an increase in demand for plant-based yogurt alternatives. These preferences reflect a growing emphasis on health and wellness among Tunisian consumers.

Trends in the market: In Tunisia, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards healthier options. Yogurt manufacturers are responding to consumer demand for low-fat and probiotic varieties, as well as offering a wider range of flavors and packaging sizes. This trend is expected to continue as more Tunisians prioritize their health and wellness. It is also opening up opportunities for companies to innovate with new products and packaging techniques. This trend is significant as it reflects a broader global movement towards healthy eating, and presents potential implications for stakeholders in the industry to adapt and cater to changing consumer preferences.

Local special circumstances: In Tunisia, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's Mediterranean climate and rich agricultural resources. These factors contribute to the production of high-quality, locally-sourced milk, which is a key ingredient in yogurt production. Additionally, the Tunisian government has implemented regulatory measures to support the growth of the dairy industry, such as subsidies for small-scale farmers and investment in modern processing techniques. These unique factors have led to a thriving yogurt market in Tunisia, with a strong emphasis on quality and sustainability.

Underlying macroeconomic factors: The Yogurt Market of the Dairy Products & Eggs Market within The Food market in Tunisia is heavily influenced by macroeconomic factors. The country’s economic health and fiscal policies have a direct impact on the demand and supply of yogurt. For instance, fluctuations in the national currency can affect the cost of raw materials used in yogurt production, leading to changes in market prices. Additionally, global economic trends, such as changes in consumer preferences and purchasing power, can also impact the market performance. Moreover, government regulations and policies related to food safety and labeling can significantly influence the market, as they can drive shifts in consumer behavior and affect the overall demand for yogurt.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.