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Yogurt - Oman

Oman
  • Revenue in the Yogurt market amounts to US$23.77m in 2024. The market is expected to grow annually by 6.89% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$46bn in 2024).
  • In relation to total population figures, per person revenues of US$5.04 are generated in 2024.
  • In the Yogurt market, volume is expected to amount to 12.31m kg by 2029. The Yogurt market is expected to show a volume growth of 3.6% in 2025.0.
  • The average volume per person in the Yogurt market is expected to amount to 2.1kg in 2024.

Definition:

The Yogurt market covers products that are created by allowing bacteria to convert lactose found in milk into lactic acid resulting in a thickened, sour-tasting dairy product.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Natural/plain yogurt
  • Flavored yogurt (e.g. Vanilla yogurt, fruit-flavored yogurt)
  • Greek yogurt
  • Whole milk yogurt, low-fat yogurt, non-fat yogurt
  • Probiotic yogurt, lactose-free yogurt

Out-Of-Scope

  • Milk
  • Cream cheese
  • Cheese
  • Curdled milk
  • Butter milk
  • Yogurt drinks
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Yogurt Market in Oman has seen minimal growth due to factors such as low consumer awareness, limited access to digital technologies, and traditional eating habits. Despite this, the market is slowly expanding as more people become health conscious and seek convenient and healthy food options.

Customer preferences:
With the rising health consciousness and increasing awareness about the benefits of probiotics, there has been a growing demand for yogurt in Oman. This trend is further fueled by the rising preference for healthier snacking options and the popularity of yogurt-based drinks and desserts. Additionally, the growing influence of Western culture and changing dietary habits have also contributed to the growth of the yogurt market in Oman, with a particular inclination towards Greek yogurt.

Trends in the market:
In Oman, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is experiencing a surge in demand for organic and plant-based yogurt products. This trend is driven by consumers' increasing focus on health and wellness, and their preference for natural and sustainable food options. As a result, dairy companies are investing in research and development to expand their product portfolios and cater to this growing segment. This shift towards healthier options is expected to continue, with the potential to reshape the market and create new opportunities for industry stakeholders.

Local special circumstances:
In Oman, the Yogurt Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's geographical location, which limits the production and availability of fresh dairy products. This has led to a high demand for preserved and packaged yogurt products. Additionally, the country's cultural preferences for traditional and healthy food options have driven the growth of the yogurt market, with a wide variety of local flavors and types of yogurt being offered. The market is also regulated by strict food safety standards, ensuring the quality and safety of yogurt products for consumers.

Underlying macroeconomic factors:
The Yogurt Market in Oman is heavily influenced by various macroeconomic factors. One of the key drivers of market growth is the country's stable economic health, with sustained GDP growth and low inflation rates. Additionally, increasing disposable income and changing dietary preferences towards healthier food options have boosted the demand for yogurt in the country. Furthermore, government initiatives to promote the dairy industry and investments in modern dairy processing technologies have also contributed to the growth of the yogurt market. On the other hand, fluctuations in global milk prices and import regulations can have a significant impact on the market performance. Moreover, the ongoing COVID-19 pandemic has also affected the market, with disruptions in supply chains and changes in consumer behavior. All these factors combined have shaped the current state of the Yogurt Market in Oman.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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