Confectionery & Snacks - Central & Western Europe

Central & Western Europe

Highlights

Revenue in the Confectionery & Snacks market amounts to US$113.60bn in 2024. The market is expected to grow annually by 4.08% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$135bn in 2024).
In relation to total population figures, per person revenues of US$338.50 are generated in 2024.
In the Confectionery & Snacks market, volume is expected to amount to 14.43bn kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 2.4% in 2025.0.
The average volume per person in the Confectionery & Snacks market is expected to amount to 38.8kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Confectionery & Snacks Market in Central & Western Europe is currently facing negligible growth, influenced by factors such as changing consumer preferences, increasing health consciousness, and competition from healthier alternatives. Despite this, the market is expected to continue growing due to the convenience and indulgence offered by these products.

Customer preferences: In Central & Western Europe, there is a growing trend towards healthier snacking options, driven by increasing health consciousness among consumers. This has led to a rise in demand for plant-based and low-sugar snacks, along with a preference for natural and organic ingredients. Moreover, there is a growing interest in functional snacks, such as protein bars and energy balls, as consumers prioritize convenience and on-the-go nutrition. This shift towards healthier snacking is also influenced by the rise of flexitarian and vegan diets in the region.

Trends in the market: In Central and Western Europe, the Confectionery & Snacks Market within The Food market is experiencing a shift towards healthier and more sustainable options. This trend is driven by consumer demand for transparency and ethically-sourced ingredients. As a result, there is an increase in the availability of organic, plant-based, and low-sugar snacks in the market. This trend is significant as it reflects the changing preferences and values of consumers, and has implications for industry stakeholders to adapt their product offerings and marketing strategies to cater to this demand. Furthermore, with the rise of e-commerce, there is a growing trend of online snack subscription services, providing convenience and personalized options for consumers.

Local special circumstances: In Central & Western Europe, the Confectionery & Snacks Market within The Food market is influenced by a variety of unique local factors. For example, in Germany, the market is driven by a strong culture of snacking, with a wide range of traditional and innovative snack options available. In France, consumers prioritize quality and authenticity, leading to a market dominated by high-end, artisanal confectionery and snacks. In Italy, the market is heavily influenced by regional preferences, with a focus on locally sourced ingredients and traditional recipes. These factors shape consumer behavior and drive market dynamics in this region.

Underlying macroeconomic factors: The Confectionery & Snacks Market within The Food market in Central & Western Europe is heavily influenced by macroeconomic factors such as consumer spending power, economic stability, and trade policies. The region's strong economic growth and high disposable income levels have led to increased demand for premium and healthier snack options. However, the ongoing trade tensions and Brexit uncertainty have resulted in market volatility and challenges for businesses operating in the region. Additionally, the rise in health consciousness and preference for natural and organic products have driven the demand for healthier snack options in the region. These factors are expected to continue shaping the market in the near future.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.