Confectionery & Snacks - Central Africa

Central Africa

Highlights

Revenue in the Confectionery & Snacks market amounts to US$4.92bn in 2024. The market is expected to grow annually by 7.13% (CAGR 2024-2029).
In global comparison, most revenue is generated United States (US$135bn in 2024).
In relation to total population figures, per person revenues of US$50.93 are generated in 2024.
In the Confectionery & Snacks market, volume is expected to amount to 991.30m kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 3.4% in 2025.0.
The average volume per person in the Confectionery & Snacks market is expected to amount to 8.9kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Confectionery & Snacks Market in Central Africa is experiencing minimal growth, impacted by factors such as low disposable income, limited access to technology, and traditional food preferences. Despite this, rising health awareness and increasing urbanization may drive future growth.

Customer preferences: With the rise of health consciousness and growing concerns over food safety, consumers in Central Africa are gravitating towards clean label and organic options in the Confectionery & Snacks Market. This trend is driven by a desire for more natural, unprocessed snacks that align with traditional food practices. Additionally, with an increasing focus on sustainability, there is a demand for eco-friendly packaging and ethical sourcing of ingredients. This shift towards healthier and socially responsible snacking options is expected to continue in the coming years.

Trends in the market: In Central Africa, the Confectionery & Snacks market is experiencing a shift towards healthier and more sustainable options. Consumers are increasingly demanding products with natural and organic ingredients, as well as those that cater to specific dietary requirements such as gluten-free or vegan. This trend is driven by a growing awareness of the health and environmental impacts of traditional snacks. As a result, industry stakeholders are investing in product innovation and marketing strategies to meet these changing demands and maintain a competitive edge. This trend is expected to continue, with potential implications for the industry including the need for sustainable sourcing, increased competition, and potential for growth in niche markets.

Local special circumstances: In Central Africa's Confectionery & Snacks Market, the local culture plays a significant role in shaping consumer preferences and driving market demand. For instance, traditional snacks and sweets made from locally grown ingredients are highly popular among the local population. Additionally, the region's high temperatures and humidity levels have led to a preference for shelf-stable snacks and confectionery items. Moreover, regulatory barriers, such as import restrictions and limited infrastructure, have created a unique market landscape, with local players dominating the market. These factors have a profound influence on market dynamics, making Central Africa's Confectionery & Snacks Market stand out from other markets in the Food industry.

Underlying macroeconomic factors: The Confectionery & Snacks Market within The Food market in Central Africa is heavily influenced by macroeconomic factors such as consumer spending power, trade policies, and government regulations. With a growing middle class and increasing disposable income, there is a rising demand for premium snacks and confectionery products. However, the market is also affected by fluctuations in commodity prices, as many of the ingredients used in these products are imported. In addition, government policies on import/export and taxation can impact the availability and affordability of these goods, ultimately affecting market growth.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.