Pasta - Nordics | Statista Market Forecast

Pasta - Nordics

Nordics

Highlights

Revenue in the Pasta market amounts to US$987.00m in 2024. The market is expected to grow annually by 4.20% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$28bn in 2024).
In relation to total population figures, per person revenues of US$35.18 are generated in 2024.
In the Pasta market, volume is expected to amount to 297.60m kg by 2029. The Pasta market is expected to show a volume growth of 2.8% in 2025.0.
The average volume per person in the Pasta market is expected to amount to 9.6kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Pasta Market in the Nordics region within the Bread & Cereal Products Market is experiencing a slow growth rate due to factors such as low consumer awareness and limited availability of online services. Despite this, the market is expected to gradually expand due to increasing demand for convenient and healthy food options.

Customer preferences: In the Nordics, there is a growing trend towards healthier and more sustainable food choices, leading to a rise in demand for plant-based and organic pasta options. This shift is driven by consumer awareness of the environmental impact of food production and their desire for healthier and more ethical food options. Additionally, there is a growing interest in incorporating traditional Nordic ingredients and flavors into pasta dishes, reflecting a desire for local and culturally-inspired cuisine.

Trends in the market: In the Nordics, the Pasta market is experiencing a surge in demand for healthier options, such as whole wheat and gluten-free varieties. In addition, there is a growing preference for plant-based and organic pasta products. This trend is driven by the increasing health consciousness among consumers and the rise of vegetarian and flexitarian diets. Industry stakeholders are responding by expanding their product offerings and investing in sustainable and ethical sourcing practices. These trends are likely to continue in the future, as consumers prioritize health and sustainability, presenting opportunities for growth and innovation in the Pasta market.

Local special circumstances: In the Nordics, the Pasta Market of the Bread & Cereal Products Market within The Food market is influenced by the region's strong focus on health and wellness. This has led to a growing demand for whole grain and gluten-free pasta options. Additionally, the Nordic countries have strict regulations on food labeling and advertising, which has resulted in a preference for organic and natural pasta products. Furthermore, the region's cold climate and long dark winters have led to a higher consumption of comfort foods, including pasta, making it a stable market.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by macroeconomic factors such as changing consumer preferences, income levels, and government regulations. The growing demand for healthier food options and convenience in meal preparation has led to an increase in the consumption of pasta in the Nordics. In addition, the strong economic growth and stable financial policies in the region have resulted in higher disposable incomes, leading to increased spending on premium pasta products. Furthermore, the government's support for sustainable farming practices and initiatives to promote local production have positively impacted the production and sales of pasta in the region.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.