Other Cereal Products - Central Asia

Revenue in the Other Cereal Products market amounts to US$2.63bn in 2024. The market is expected to grow annually by 7.52% (CAGR 2024-2029).
In global comparison, most revenue is generated Egypt (US$15bn in 2024).
In relation to total population figures, per person revenues of US$33.17 are generated in 2024.
In the Other Cereal Products market, volume is expected to amount to 1.64bn kg by 2029. The Other Cereal Products market is expected to show a volume growth of 4.0% in 2025.0.
The average volume per person in the Other Cereal Products market is expected to amount to 17.7kg in 2024.

Definition:

The Other Cereal Products market covers several products that are made from grains, that are not considered bread, pasta, rice, and breakfast cereals, and include items such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Flour
Semolina
Couscous
Bulgur

Bread and cakes
Pasta
Rice
Breakfast Products
Cookies and crackers
Out-of-home consumption

The Other Cereal Products Market in Central Asia is seeing a subdued growth rate due to various factors such as low consumer awareness, limited access to digital technologies, and preference for traditional food choices. However, with increasing health consciousness and introduction of online services, the market is expected to experience gradual growth.

Customer preferences: As health and wellness trends continue to gain traction in Central Asia, consumers are turning to alternative cereal products that offer functional benefits. This has resulted in a rise in demand for ancient grains like quinoa and amaranth, which are perceived as healthier alternatives to traditional cereals. Additionally, the growing popularity of gluten-free and organic options reflects a shift towards healthier and more sustainable food choices in the region.

Trends in the market: In Central Asia, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is experiencing a shift towards healthier alternatives, with a focus on organic and gluten-free options. This trend is driven by consumer demand for more nutritious and sustainable food options. Additionally, there is an increasing adoption of technology in the production and distribution of these products, leading to improved efficiency and cost-effectiveness. These trends are expected to continue in the future, presenting opportunities for industry players to tap into new markets and cater to changing consumer preferences.

Local special circumstances: In Central Asia, the Other Cereal Products Market within the Bread & Cereal Products Market is heavily influenced by the region's traditional nomadic lifestyle and preference for portable, long-lasting food items. Additionally, regulatory restrictions on imported goods play a significant role in shaping the market, with locally produced cereals and grains dominating the market. The cultural importance of bread and cereal products in the local diet also contributes to the uniqueness of this market.

Underlying macroeconomic factors: The Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is influenced by macroeconomic factors such as changing consumer preferences towards healthy and convenient food options, rising disposable incomes, and growing urbanization. As consumers become more health-conscious, there is a growing demand for cereal products made with alternative grains, such as quinoa, amaranth, and buckwheat, which are perceived as healthier options. Additionally, the increasing urbanization and busy lifestyles are driving the demand for convenient and on-the-go breakfast options, leading to the growth of the Other Cereal Products Market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.