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  4. Bread & Cereal Products

Bread - Myanmar

Myanmar
  • Revenue in the Bread market amounts to US$1.46bn in 2024. The market is expected to grow annually by 12.27% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$80bn in 2024).
  • In relation to total population figures, per person revenues of US$26.60 are generated in 2024.
  • In the Bread market, volume is expected to amount to 1.20bn kg by 2029. The Bread market is expected to show a volume growth of 5.6% in 2025.0.
  • The average volume per person in the Bread market is expected to amount to 17.4kg in 2024.

Definition:

The Bread market covers staple items made by mixing one or more types of flour, wet ingredients, and leavening ingredients, and then baking it until it becomes firm and dry. Bread is available in a variety of shapes and flavors. Popular types of bread include white, whole wheat, and sourdough.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

For more information on the displayed data, click the info button on the right side of each box.

In-Scope

  • Bread of all types of grain is included (wheat bread, whole wheat bread, brown bread, spelt bread, cornbread, yeast bread, sourdough, rice bread, gluten-free bread, raisin/fruit bread)
  • Fresh bread, frozen bread
  • Flatbread (Tortillas), bread rolls and sliced bread (toasted bread)
  • Bagels, Ciabatta, Baguette
  • Injera, Bao Buns, Panini, Naan, Pita, English Muffin

Out-Of-Scope

  • Pastry and other bakery goods
  • Gingerbread
  • Crackers
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Sales Channels

Most recent update: Nov 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Bread market in Myanmar is seeing subdued growth, impacted by factors such as low consumer awareness and limited access to digital technologies. Despite this, convenience and health consciousness are driving some growth in online bread services.

Customer preferences:
As consumers in Myanmar become more health-conscious, there has been a notable increase in demand for whole grain and gluten-free bread options. This trend is driven by a growing awareness of dietary restrictions and a preference for natural, unprocessed ingredients. Additionally, the rise of online grocery shopping and home baking has also contributed to the popularity of artisanal breads and locally sourced ingredients. These shifts reflect a desire for healthier and more sustainable food choices among consumers in the Bread & Cereal Products Market within The Food market.

Trends in the market:
In Myanmar, the Bread Market within the Bread & Cereal Products Market is experiencing a growing demand for healthier and more diverse bread options. This trend is driven by increasing health consciousness among consumers and the availability of imported ingredients and technology. Industry stakeholders are capitalizing on this trend by introducing new products such as whole grain bread and gluten-free options. Going forward, the trajectory of this trend is expected to continue, with potential implications such as market expansion and increased competition among players.

Local special circumstances:
In Myanmar, the Bread Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's agricultural sector and traditional food preferences. The majority of bread products in Myanmar are made from locally grown rice and wheat, catering to the country's strong rice-based diet. Additionally, the government's regulations on imported wheat flour have led to a reliance on local wheat production, further shaping the bread market. Cultural factors, such as the popularity of tea shops and street food, also play a significant role in the consumption patterns of bread products in Myanmar.

Underlying macroeconomic factors:
The Bread Market in Myanmar is greatly influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. With a rapidly growing economy and increasing consumer spending power, the demand for bread and cereal products is on the rise in Myanmar. Moreover, the government's efforts to improve infrastructure and promote foreign investment have contributed to the growth of The Food market, including the bread market. However, challenges such as limited access to credit and high import costs continue to hinder the market's growth. Additionally, the increasing urbanization and changing dietary preferences of the population are also impacting the market's performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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