Bread & Cereal Products - Armenia

Revenue in the Bread & Bakery Products market amounts to US$851.30m in 2024. The market is expected to grow annually by 8.70% (CAGR 2024-2029).
In global comparison, most revenue is generated China (US$278bn in 2024).
In relation to total population figures, per person revenues of US$306.40 are generated in 2024.
In the Bread & Bakery Products market, volume is expected to amount to 495.00m kg by 2029. The Bread & Bakery Products market is expected to show a volume growth of 6.9% in 2025.0.
The average volume per person in the Bread & Bakery Products market is expected to amount to 142.2kg in 2024.

Definition:

The Bread & Cereal Products market covers baked goods made from dough. Dough consists of flour, water, a leavening agent, and other optional ingredients. Cereal products are made from a variety of grains, such as wheat, oats, and rice.

Structure:

The market consists of five different submarkets:

The Bread market covers baked goods made from dough which consist of flour, water, a leavening agent, and other optional ingredients.
The Pasta market covers fresh and dried pasta and noodles made from cereals that are usually used as part of a main meal.
The Rice market covers several rice varieties, such as long-grain rice, medium-grain rice, short-grain rice, white rice, brown rice, and wild rice, as well as sticky rice and parboiled rice.
The Breakfast Cereals market covers muesli and other grain-based breakfast products such as corn flakes and oats.
The Other Cereal Products market covers other products that are made from cereals, such as flour, baking flour, semolina, couscous, and bulgur.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram), sales channels. The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption; out-of-home consumption is not included.

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Fresh bread and bread rolls
Pasta
Rice
Breakfast cereals
Other cereal products (e.g. Flour, couscous, bulgur)

Biscuits
Cookies
Crackers
Cakes
Baby rice cereals and other baby cereals
Ready-to-eat meal based on cereals
Out-of-home consumption

The Food market in Armenia has been experiencing subdued growth, driven by factors such as changing consumer preferences, increasing competition, and fluctuations in raw material prices. Despite the slow growth, the Bread & Cereal Products Market has shown resilience due to rising health consciousness and the convenience of online shopping. However, the market is also facing challenges such as limited access to technology and a lack of innovation, which could impact its growth in the future.

Customer preferences: Consumers in Armenia are increasingly opting for healthier, whole grain alternatives in the Bread & Cereal Products Market. This trend is driven by a growing awareness of the health benefits of whole grains and a desire for more nutritious options. Additionally, there is a rising demand for gluten-free options due to a growing number of individuals with gluten sensitivities. This shift towards healthier options is also influenced by the cultural preference for fresh and natural ingredients in Armenian cuisine.

Trends in the market: In Armenia, the Bread & Cereal Products Market is experiencing a shift towards healthier, whole grain options as consumers become more health-conscious. This trend is driven by a growing awareness of the benefits of a balanced diet and the availability of a wider range of options in the market. Additionally, there is a rising demand for gluten-free and organic products, as well as the inclusion of traditional Armenian grains like barley and bulgur in bread and cereal products. This trend is expected to continue in the coming years, with implications for industry stakeholders to adapt their product offerings and marketing strategies to meet these evolving consumer preferences.

Local special circumstances: In Armenia, the Bread & Cereal Products Market within The Food market is heavily influenced by the country's geography and climate. Due to its mountainous terrain and harsh winters, traditional bread and cereal products, such as lavash bread and porridge, have long been staples of the Armenian diet. This has also led to a strong focus on locally sourced grains and grains that can withstand colder temperatures. Additionally, cultural traditions and preferences play a major role in shaping the market, with the popularity of certain types of bread and cereals varying by region. The government's efforts to promote and protect traditional Armenian foods also impact the market, with regulations in place to ensure the authenticity and quality of locally made bread and cereal products.

Underlying macroeconomic factors: The Bread & Cereal Products Market within The Food market in Armenia is significantly impacted by macroeconomic factors, such as the country's national economic health and fiscal policies. The overall economic climate of Armenia, including GDP growth and inflation rates, can influence the demand for and production of bread and cereal products. Additionally, global economic trends, such as changes in trade agreements and tariffs, can affect the availability and cost of key ingredients and raw materials used in the production of these products. Furthermore, government policies and regulations, particularly those related to food safety and labeling, can also impact market performance. Overall, a stable and supportive economic environment is crucial for the growth and success of the Bread & Cereal Products Market in Armenia.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Diets in high-income countries such as the United States consist of a lot of fats, animal products, sweeteners, and other products in addition to the ever-present food staples such as bread. Despite the comparatively lower share of staples in the food supply of these nations, staples still make up the majority of food intake. For example, consumers in the United States eat quite a lot of bread annually. Bread consumption in the U.S. amounts to 6.64 billion kilograms, or 19.84 kilograms per capita. In addition to bread, Americans consume a sizable amount of cake and pastry goods, namely 8.6 billion kilograms in 2022.