Prepared Baby Food - Central & Western Europe

Central & Western Europe

Highlights

Revenue in the Prepared Baby Food market amounts to US$2.56bn in 2024. The market is expected to grow annually by 5.38% (CAGR 2024-2029).
In global comparison, most revenue is generated Russia (US$3bn in 2024).
In relation to total population figures, per person revenues of US$7.62 are generated in 2024.
In the Prepared Baby Food market, volume is expected to amount to 318.70m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 3.0% in 2025.0.
The average volume per person in the Prepared Baby Food market is expected to amount to 0.8kg in 2024.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureMethodology

The Prepared Baby Food market in Central & Western Europe is experiencing minimal growth, influenced by factors such as changing consumer preferences and increased health consciousness. The convenience of ready-to-eat options and rising demand for organic and natural products also contribute to the market's modest growth.

Customer preferences: The Prepared Baby Food Market of the Baby Food Market within The Food market is witnessing a growing demand for organic and natural options, as consumers are increasingly seeking healthier and more sustainable options for their children. This trend is driven by a shift towards more environmentally-conscious and health-conscious lifestyles, as well as a growing awareness of the benefits of organic and natural products. Additionally, with the rise of working parents and busy lifestyles, there is a growing demand for convenient and ready-to-eat baby food options, leading to an increase in the sales of prepared baby food products.

Trends in the market: In Central & Western Europe, the Prepared Baby Food Market is experiencing a trend towards organic and natural products, driven by the growing consumer demand for healthier and more sustainable food options. This trend is expected to continue, with an increasing number of manufacturers focusing on clean label and transparent ingredient lists. Additionally, there is a rise in online sales of baby food, as busy parents seek convenience and ease of purchase. Industry stakeholders should take note of these trends and adjust their strategies to cater to the evolving preferences of consumers.

Local special circumstances: In Central and Western Europe, the Prepared Baby Food Market of the Baby Food Market within The Food market is heavily influenced by cultural and regulatory factors. For instance, in countries like France and Germany, there is a strong emphasis on organic and natural baby food options. This is in contrast to countries like Spain and Italy, where there is a preference for traditional and homemade baby food. Additionally, strict regulations on food labeling and safety in these markets have led to a rise in demand for high-quality and trustworthy baby food brands.

Underlying macroeconomic factors: The Prepared Baby Food Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors in Central & Western Europe. The region's strong economic stability and steady growth have contributed to the increasing demand for high-quality, convenient and safe baby food products. Additionally, favorable government policies and investments in healthcare infrastructure have boosted the growth of the market. Furthermore, the rising number of working mothers and the increasing trend of nuclear families have also contributed to the demand for prepared baby food in the region. As the region continues to experience economic growth and favorable market conditions, the Prepared Baby Food Market is expected to witness significant growth in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.