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Baby Snacks & Others - Western Asia

Western Asia
  • Revenue in the Baby Snacks & Others market amounts to US$80.33m in 2024. The market is expected to grow annually by 3.88% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$0.36 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 3.15m kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 1.6% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.0kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others Market in Western Asia is experiencing negligible growth, influenced by factors such as changing consumer preferences, health concerns, and increasing use of digital platforms for purchasing baby food products.

Customer preferences:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is witnessing a growing demand for organic and clean-label products, as parents become more conscious about the ingredients in their child's food. Moreover, there is a trend towards incorporating cultural flavors and ingredients, such as turmeric and lentils, in baby snacks, reflecting the diverse preferences of modern families. This shift towards healthier and more culturally diverse options is driven by the increasing awareness of the importance of nutrition for early childhood development.

Trends in the market:
In Western Asia, there has been a notable shift towards healthier snack options for babies, with a focus on natural and organic ingredients. This trend is driven by a growing awareness among parents about the importance of nutrition for early childhood development. Additionally, there is an increasing demand for on-the-go and convenient snacks, leading to the introduction of new and innovative products in the market. This trend is expected to continue, with industry stakeholders placing a greater emphasis on product innovation and marketing strategies to cater to the evolving preferences of parents in the region.

Local special circumstances:
In Western Asia, the Baby Snacks & Others Market of the Baby Food Market within The Food market is influenced by cultural preferences for healthy and natural snacks for infants and toddlers. This has led to a demand for locally sourced and organic ingredients in baby snacks. Additionally, strict regulations on food safety and labeling have also played a significant role in shaping the market, with a focus on transparency and trust in product ingredients. Moreover, the region's growing urbanization and working parents' lifestyle have also fueled the demand for convenient and on-the-go snack options for babies, leading to the emergence of innovative and nutritious snack products in the market.

Underlying macroeconomic factors:
The growth of the Baby Snacks & Others Market in the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending patterns, population growth, and disposable income. Countries with strong economic growth and a growing middle class are experiencing higher demand for baby snacks and other baby food products. In addition, favorable government policies and investments in food safety and nutrition infrastructure are contributing to market growth. The rising prevalence of working mothers and the increasing awareness of the importance of healthy and convenient baby food options are also driving the demand for baby snacks and others in the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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