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Baby Snacks & Others - Central & Western Europe

Central & Western Europe
  • Revenue in the Baby Snacks & Others market amounts to US$776.60m in 2024. The market is expected to grow annually by 7.70% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$806m in 2024).
  • In relation to total population figures, per person revenues of US$2.31 are generated in 2024.
  • In the Baby Snacks & Others market, volume is expected to amount to 35.00m kg by 2029. The Baby Snacks & Others market is expected to show a volume growth of 5.2% in 2025.0.
  • The average volume per person in the Baby Snacks & Others market is expected to amount to 0.1kg in 2024.

Definition:

Baby snacks are defined as food products that are easy for infants and young children to chew and swallow. They are often made with simple, wholesome ingredients that provide a balanced supply of nutrients. The Others category includes baby food types that are not covered elsewhere, such as baby desserts.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Puffs and snack bars such as Happy Baby Organics Superfood Puffs, Kiddylicious Fruity Puffs, and Kiddylicious Juicy Fruit Bars
  • Biscuits such as Happy Baby Organics Teethers
  • Dried fruit and vegetable snacks
  • Melts such as Kiddylicious Smoothie Melts
  • Baked snacks
  • Baby dessert, such as baby yogurt and baby pudding

Out-Of-Scope

  • Baby cereals, such as Nestlé Cerelac
  • Prepared baby food, such as HiPP baby food jars
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Snacks & Others market in Central & Western Europe is experiencing minimal growth, influenced by factors such as changing consumer preferences and increasing competition. Despite this, the market is still expected to grow due to rising demand for convenient and healthier baby food options.

Customer preferences:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is witnessing a growing demand for organic and natural snack options for infants and toddlers. This trend is driven by parents' increasing awareness of the benefits of organic and natural ingredients in promoting their child's overall health and development. Additionally, there is a growing preference for convenient and on-the-go snack options, leading to the emergence of innovative packaging and product formats such as pouches and cereal bars.

Trends in the market:
In Central & Western Europe, the Baby Snacks & Others Market of the Baby Food Market within The Food market is seeing an increase in demand for organic and natural baby snacks. Parents are becoming more health-conscious and are looking for healthier snack options for their children. This trend is expected to continue, driven by the growing awareness of the importance of good nutrition for early childhood development. Additionally, there is a rising trend of clean-label and transparent ingredients, with consumers seeking products with no artificial additives or preservatives. This presents opportunities for industry stakeholders to differentiate their products and cater to this growing demand.

Local special circumstances:
In Central & Western Europe, the Baby Snacks & Others Market of the Baby Food Market within The Food market is heavily influenced by the region's strong emphasis on organic and natural products. This trend is driven by the high consumer awareness and demand for healthier and more sustainable options. Additionally, strict regulations on food labeling and advertising have also shaped the market, with companies focusing on transparency and clean labeling to appeal to health-conscious parents. The region's multiculturalism has also played a role, with a diverse range of flavors and products catering to different cultural preferences.

Underlying macroeconomic factors:
The Baby Snacks & Others Market of the Baby Food Market within The Food market is heavily influenced by macroeconomic factors such as consumer spending patterns, population growth, and government policies. In countries with stable economies and strong consumer purchasing power, the demand for convenient and healthy baby snacks has been on the rise. Additionally, as governments focus on promoting healthy eating habits among children, there has been a growing trend towards organic and natural baby snacks, driving market growth. On the other hand, economic downturns and inflation can negatively impact sales as consumers cut back on non-essential purchases.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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