Skip to main content
  1. Market Insights
  2. Consumer
  3. Food
  4. Baby Food

Baby Cereals & Other Dried Baby Food - BRICS

BRICS
  • Revenue in the Baby Cereals & Other Dried Baby Food market amounts to US$3.40bn in 2024. The market is expected to grow annually by 6.68% (CAGR 2024-2029).
  • In global comparison, most revenue is generated China (US$2bn in 2024).
  • In relation to total population figures, per person revenues of US$1.03 are generated in 2024.
  • In the Baby Cereals & Other Dried Baby Food market, volume is expected to amount to 326.70m kg by 2029. The Baby Cereals & Other Dried Baby Food market is expected to show a volume growth of 3.4% in 2025.0.
  • The average volume per person in the Baby Cereals & Other Dried Baby Food market is expected to amount to 0.1kg in 2024.

Definition:

The Baby Cereals & Other Dried Baby Food market covers prepared baby food that comes in powdered form and is designed to be mixed with a liquid, such as water or breast milk, to create a semi-solid food product for infants and young children. It is usually made from muesli, rice cereals, and/or grain-based porridge. This type of baby food is easy to digest and enriched with essential vitamins and minerals.

Additional information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (unit refers to kilogram). The market encompasses retail sales through both online and offline sales channels to private end customers (B2C). The market only covers at-home consumption, out-of-home consumption is not included.

For more information on the displayed data, use the info button right next to the boxes.

In-Scope

  • Different types of rice, oatmeal, and multigrain cereals, such as Nestlé Cerelac, Gerber Whole Wheat baby cereals, and Happy Baby Organics oatmeal cereals
  • Porridges
  • Nutritional powder mixes

Out-Of-Scope

  • Cereals and flour not exclusively intended for babies
  • Prepared baby food, such as HiPP baby food jars
  • Snacks such as Happy Baby Organics Superfood Puffs
  • Infant formula, such as Nestlé LACTOGEN 1 Infant Formula Powder
  • Out-of-home consumption

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Volume

Most recent update: Sep 2024

Source: Statista Market Insights

Most recent update: Sep 2024

Source: Statista Market Insights

Price

Most recent update: Sep 2024

Source: Statista Market Insights

Global Comparison

Most recent update: Sep 2024

Source: Statista Market Insights

Analyst Opinion

The Baby Cereals & Other Dried Baby Food Market in BRICS has shown minimal growth due to factors such as low birth rates and a shift towards homemade baby food. However, with increasing health consciousness and convenience, the market is expected to experience significant growth in the coming years.

Customer preferences:
As the demand for healthy and convenient food options for infants continues to rise, consumers are increasingly turning to organic and natural baby food products. This trend is driven by growing awareness about the benefits of clean and sustainable ingredients, as well as concerns about the long-term impact of chemical additives on children's health. Moreover, with a rise in working parents, the demand for ready-to-eat baby food options has also increased, highlighting the need for convenience in this market.

Trends in the market:
In BRICS, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is experiencing a shift towards more organic and natural ingredients. This trend is driven by increasing consumer demand for clean and healthy options for their children. Additionally, there is a growing emphasis on sustainable and environmentally friendly practices in the production of baby food. This trend is expected to continue, with potential implications for industry stakeholders such as manufacturers, retailers, and consumers. As consumers become more conscious about the ingredients and production methods used in baby food, companies will need to adapt and innovate to meet these changing preferences and expectations. This may include investing in sustainable sourcing, clean label packaging, and transparent communication about product ingredients and processes. Overall, the trajectory of this trend towards healthier and more sustainable baby food options aligns with the broader shift towards health and wellness in the food industry, and presents opportunities for growth and differentiation for industry stakeholders.

Local special circumstances:
In BRICS, the Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is influenced by various local factors. In Brazil, the growing middle class has led to a demand for convenient and affordable baby food options, resulting in the popularity of online shopping and delivery services. In China, the market is driven by the increasing awareness of the importance of early childhood nutrition, leading to a rise in demand for premium and organic baby food products. In South Africa, the market is influenced by the country's diverse cultural and dietary preferences, resulting in a variety of locally-sourced baby food options. In India, the market is shaped by the country's large population and rising disposable income, leading to a growing demand for packaged baby food products. In Russia, the market is driven by the government's initiatives to promote healthy eating habits among children, resulting in the popularity of fortified baby food products.

Underlying macroeconomic factors:
The Baby Cereals & Other Dried Baby Food Market of the Baby Food Market within The Food market is impacted by macroeconomic factors such as changing consumer preferences, government regulations, and economic stability. In countries with a growing middle class and increasing disposable income, there is a rising demand for premium and organic baby food products. On the other hand, countries facing economic challenges and unstable currency exchange rates may experience a decline in market growth due to reduced purchasing power and higher import costs. Furthermore, government policies promoting healthy eating habits and stricter food safety regulations also play a significant role in shaping the market landscape.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

Contact

Get in touch with us. We are happy to help.