Paint, Wallpaper & Supplies - Central Africa

In Central Africa, the revenue in the Paint, Wallpaper & Supplies market reached US$1.01bn in 2024.
It is projected that the market will experience an annual growth rate of 3.88% (CAGR 2024-2029).
When compared globally, United States leads the market in terms of revenue, with US$52bn generated in 2024.
Looking at the per person figures, in 2024 each individual in Central Africa generates revenues of US$10.46.
Despite the lack of infrastructure and limited access to quality products, the demand for paint and wallpaper in Central Africa is steadily growing, driven by increasing urbanization and a desire for modernization.

Definition:

Paints, Wallpaper & Supplies covers a wide-ranged segment of the DIY & Hardware market. Under paint, this includes all types of paint for interior and exterior usage. Wallpaper refers only to wallpaper and does not include wall tiles or wall panels. Supplies include various products which are related to the paint and wallpaper market, focused mainly on cleaning and repairing walls. The segment does not include painting tools, which are included in the Tools & Machines segment instead.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. For more information on the displayed data, click the info button on the right hand side of each box.

Paint
Wallpapers
Paint supplies
Wallpaper supplies

Wall tiles
Wall panels
Painting tools

The DIY & Hardware Store Market in Central Africa has been experiencing minimal growth due to factors such as low consumer interest in DIY projects, limited availability of quality supplies, and lack of awareness about online options. This has led to a stagnant Paint, Wallpaper & Supplies market with negligible growth.

Customer preferences: As consumers in Central Africa become more environmentally conscious, there has been a notable increase in demand for eco-friendly and sustainable paint and wallpaper options in the DIY & Hardware Store Market. This trend is driven by the growing awareness of the impact of traditional paint and wallpaper production on the environment, as well as a shift towards more natural and non-toxic home improvement products. This preference for sustainability is also reflected in the popularity of DIY and upcycling projects, with consumers opting to repurpose and refurbish old furniture and home decor items rather than buying new ones.

Trends in the market: In Central Africa, there is a growing demand for eco-friendly and sustainable paint and wallpaper products, driven by consumer awareness and government regulations. This trend is expected to continue as consumers become more conscious of their environmental impact and seek out greener options. Additionally, there is an increasing use of online platforms for purchasing DIY and hardware products, providing convenience and accessibility to customers. This shift towards e-commerce is expected to shape the distribution channels in the industry and could potentially lead to consolidation among smaller retailers.

Local special circumstances: In Central Africa, the Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market is influenced by factors such as limited infrastructure and reliance on traditional building materials. These unique circumstances contribute to a slower adoption of modern, DIY products and a greater demand for more affordable options. Additionally, regulatory barriers and cultural preferences also play a role in shaping the market dynamics in this region.

Underlying macroeconomic factors: The Paint, Wallpaper & Supplies Market within the DIY & Hardware Store Market in Central Africa is influenced by macroeconomic factors such as economic stability, government policies, and consumer spending patterns. Countries with strong economic growth, stable political environments, and high levels of disposable income are expected to have higher demand for home renovation and improvement products, leading to revenue growth in the Paint, Wallpaper & Supplies Market. In addition, favorable fiscal policies and investment in infrastructure development are likely to create a conducive market environment for the DIY & Hardware Store Market, driving market expansion.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

The global paint and coatings industry is a major subset of the international chemical industry. Coatings refer broadly to any type of covering that is applied to an object's surface for functional or decorative reasons, or both. Paints are a subset of coatings that are also used as a protective coating or as a decorative, colorful coating. In 2023, the global paint and coatings industry was estimated to be valued at some 179.98 billion U.S. dollars. It is forecast that by 2032 the sector’s market value will surpass 255.59 billion U.S. dollars. Market growth is mainly driven by increasing demand in the construction industry, with the automotive, general industrial, coil, wood, aerospace, railing, and packaging coatings markets also driving demand growth.