Floor Covering - Asia

Asia

Highlights

In 2024, the revenue in the Floor Covering market in Asia amounts to US$3.12bn.
It is projected to grow annually by 3.06% (CAGR 2024-2029).
When compared globally, United States generates the highest revenue of US$6bn in 2024.
Taking into account the total population, per person revenues of US$0.69 are generated in Asia in 2024.
In China, the demand for luxury vinyl tile (LVT) flooring is rapidly increasing due to its durability and aesthetic appeal.

Key regions:

Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Floor Covering Market in Asia's DIY & Hardware Store Market is seeing minimal growth due to factors such as declining consumer spending and the influx of low-cost imports. This is impacting the growth rate, resulting in a stagnant market. However, increasing urbanization and the emergence of DIY culture may lead to future growth opportunities.

Customer preferences: As the DIY and hardware store market continues to grow in Asia, there has been an increase in consumer preference for sustainable and eco-friendly floor covering options. This trend is driven by a growing awareness of the environmental impact of traditional flooring materials, as well as a desire for healthier indoor air quality. Additionally, there is an emerging demand for customizable floor coverings that reflect personal style and aesthetic preferences. These factors have led to an increase in the availability of eco-conscious and design-oriented flooring products within DIY and hardware stores in the Asian market.

Trends in the market: In Asia, the Floor Covering Market within the DIY & Hardware Store Market is experiencing an increase in online sales and digital platforms. This trend has been accelerated by the COVID-19 pandemic, leading to a significant shift towards e-commerce and contactless transactions. As the region continues to embrace digital solutions, market players are expanding their online presence and investing in technology to enhance customer experience. This presents opportunities for collaboration and partnerships between brick-and-mortar stores and online retailers, as well as the potential for new digital solutions to emerge in the market.

Local special circumstances: In Asia, the Floor Covering Market within the DIY & Hardware Store Market is heavily influenced by the region's diverse climate and cultural preferences. For example, in Japan, there is a high demand for flooring materials that can withstand extreme weather conditions and are easy to clean. In China, there is a growing trend towards environmentally friendly and sustainable flooring options, driven by government regulations and the country's strong focus on green living. In Southeast Asian countries, such as Indonesia and Malaysia, traditional flooring materials like bamboo and rattan continue to remain popular among consumers. These unique local factors greatly impact product choices and sales within the Floor Covering Market, making it necessary for businesses to adapt and cater to different market needs in each country.

Underlying macroeconomic factors: The Floor Covering Market within the DIY & Hardware Store Market in Asia is influenced by macroeconomic factors such as economic growth, consumer spending, and government policies. The region's rapid economic growth and rising income levels have increased the demand for home improvement and DIY products, leading to market growth. Furthermore, government initiatives promoting affordable housing and urbanization, along with favorable business environments, are expected to boost the sales of floor coverings in the region. Additionally, the growing trend of DIY home renovations and the increasing popularity of e-commerce platforms are also driving the demand for floor coverings in Asia.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.