Metaverse Virtual Assets - Denmark

The Metaverse Virtual Assets market is set to witness significant growth in the coming years, with its value projected to reach US$14.1m in 2024.
This market is expected to display a steady annual growth rate (CAGR 2024-2030) of 17.90%, resulting in a projected market volume of US$37.8m by 2030.
in Denmark, a country known for its technological advancements, will also be a part of this expanding market.
The United States takes the lead in generating value within the Metaverse Virtual Assets market, with a projected market volume of US$1.1bn in 2024.
This highlights the country's dominance in this sector and its significant contribution to the overall market.
in Denmark, with its innovative and tech-savvy population, is expected to contribute to the market's growth as well.
The number of users in the Metaverse Virtual Assets market is projected to reach 106.0k users by 2030.
This growth in user base indicates the increasing popularity and adoption of virtual assets within the Metaverse.
In 2024, the user penetration rate is estimated to be 1.7%, which is expected to rise to 1.7% by 2030.
This indicates a growing interest and engagement in virtual asset usage among the population.
An important metric in this market is the average Value per user (ARPU), which is projected to amount to US$136.9.
This metric showcases the average value generated by each user in the Metaverse Virtual Assets market.
With Denmark's active participation in this market, the ARPU in the country is expected to contribute to the overall growth and development of the market.
Denmark, known for its strong digital infrastructure and tech-savvy population, is witnessing a growing interest in Metaverse Virtual Assets, with virtual real estate and NFTs gaining traction among Danish investors and enthusiasts.

Definition:

The Virtual Assets market refers to the buying, selling, and trading of digital assets within virtual worlds and metaverse platforms. These assets range widely and include virtual currency and virtual collectibles.

Structure:

The Virtual Assets market includes Cryptocurrencies and NFTs. Cryptocurrencies refer to digital or virtual currencies that use cryptography for security, are decentralized, and operate independently from a central bank. They can be used as a medium of exchange within virtual worlds and metaverse platforms, which enable users to buy and sell virtual assets and make transactions without the need for a traditional financial intermediary. NFTs, or non-fungible tokens, are a type of digital asset that represents ownership of a unique item, such as a virtual collectible, virtual artwork, or virtual real estate property. Unlike cryptocurrencies, NFTs cannot be replaced by an identical copy, and their ownership is verified on a blockchain ledger. NFTs can be used to represent ownership of virtual assets within virtual worlds and metaverse platforms, and they can be bought, sold, and traded just like physical assets.

Additional Notes:

The market comprises market sizes, users, average revenue per user, and penetration rates. Market sizes show transaction values generated thorugh the metaverse using virtual assets. Market numbers for Virtual Assets are also featured in the Digital Media insights. Most used cryptocurrencies and NFTs in the market include Ethereum, Bitcoin, and Enjin Coin. For more information on the data displayed, use the info button right next to the boxes.

Cryptocurrencies used to buy goods in the metaverse, such as Ethereum
Non-fungible tokens bought in and for the metaverse, such as on OpenSea

Non-related metaverse transactions with cryptocurrencies, such as buying physical good with Bitcoin
Non-related metaverse transactions of Non-fungible tokens, such as buying digital art or collectibles

The Metaverse Virtual Assets market in Denmark has seen significant growth and development in recent years.

Customer preferences: Danish consumers have shown a strong interest in virtual assets within the metaverse. This can be attributed to several factors, including the increasing popularity of online gaming and virtual reality experiences. Danish consumers are tech-savvy and open to embracing new technologies, making them more receptive to the concept of virtual assets.

Trends in the market: One key trend in the Danish Metaverse Virtual Assets market is the rise of NFTs (non-fungible tokens). NFTs have gained traction in Denmark, with consumers showing a growing interest in owning unique digital items such as artwork, collectibles, and virtual real estate. This trend is fueled by the desire for digital ownership and the potential for investment opportunities. Another trend in the market is the integration of virtual assets in the retail sector. Danish retailers have started to explore the use of virtual assets as a way to enhance the shopping experience for customers. This includes virtual showrooms, where customers can virtually try on clothes or test out products before making a purchase. This trend is driven by the need to adapt to changing consumer behaviors and preferences, particularly in the wake of the COVID-19 pandemic.

Local special circumstances: Denmark has a strong digital infrastructure and a high level of internet penetration, which has facilitated the growth of the Metaverse Virtual Assets market. The country also has a well-established gaming industry and a supportive regulatory environment, which has encouraged innovation and investment in the virtual assets space.

Underlying macroeconomic factors: The Danish economy has been stable and prosperous, which has provided consumers with the disposable income to invest in virtual assets. Additionally, the COVID-19 pandemic has accelerated the adoption of digital technologies and online experiences, further driving the demand for virtual assets. In conclusion, the Metaverse Virtual Assets market in Denmark is experiencing significant growth and development. Danish consumers have shown a strong interest in virtual assets, particularly NFTs, and retailers are starting to integrate virtual assets into their offerings. The country's strong digital infrastructure, supportive regulatory environment, and stable economy have all contributed to the growth of the market.

Data coverage:

Figures are based on transaction values, revenues, and assets under management.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.

This report presents a comprehensive analysis and additional information on the Advertising & Media market, in a PDF format.

Regarded as the next iteration of the internet, the metaverse is where the physical and digital worlds come together. As an evolution of social technologies, the metaverse allows digital representations of people, avatars, to interact with each other in a variety of settings. Whether it be at work, in an office, going to concerts or sports events, or even trying on clothes, the metaverse provides a space for endless, interconnected virtual communities using virtual reality (VR) headsets, augmented reality (AR) glasses, smartphone apps, or other devices.