Key regions: Japan, Germany, South Korea, China, Asia
The Mobile Games market in Namibia has seen significant growth in recent years, driven by changing customer preferences and the increasing availability of smartphones. Customer preferences in Namibia have shifted towards mobile gaming as a form of entertainment.
With the rise of smartphones, more people have access to gaming apps and are choosing to spend their free time playing mobile games. This trend is not unique to Namibia, as it is seen worldwide. The convenience and portability of mobile devices make them an ideal platform for gaming, allowing users to play games anytime and anywhere.
In addition to the global trend, there are also local special circumstances that contribute to the growth of the Mobile Games market in Namibia. One of the factors is the relatively high cost of traditional gaming consoles and PCs, making mobile gaming a more affordable option for many people. Furthermore, the limited availability of high-speed internet in certain areas of the country makes mobile gaming a more accessible form of entertainment compared to online gaming.
The Mobile Games market in Namibia is also influenced by underlying macroeconomic factors. The country has experienced steady economic growth in recent years, leading to an increase in disposable income. As a result, more people are able to afford smartphones and are willing to spend money on mobile games.
Additionally, the government has implemented policies to promote the growth of the technology sector, which has contributed to the development of the mobile gaming industry. Overall, the Mobile Games market in Namibia is developing due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. As more people in Namibia gain access to smartphones and the cost of mobile data continues to decrease, the market is expected to continue growing in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on the Video Games market. Digital video games are defined as fee-based video games distributed over the internet. These include online games, download games, mobile games, and gaming networks. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.Modeling approach / market size:
The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.Forecasts:
We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.
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