Sources of inspiration for primary bank in Germany 2022

43 percent of German respondents answer our survey on "Sources of inspiration for primary bank" with "Personal recommendation". The survey was conducted in 2022, among 5,965 consumers.
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Sources of inspiration for primary bank in Germany in 2022

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Number of respondents

5,965 respondents

Age group

18-64 years

Special properties

respondents who have a bank account (Health, Finance, Insurance)

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How did you find out about the bank that you primarily use?"

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