Drivers of digital audio purchases in France 2023

Drivers of digital audio purchases in France as of December 2023

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Source

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Number of respondents

825 respondents

Age group

18-64 years

Special properties

respondents who spent money on digital audio content (music or podcasts) (Media & digital media, Video games)

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What are the main reasons why you pay for digital music content or podcasts?"

Citation formats
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Statistics on " Audio advertising in France "

Other statistics that may interest you Audio advertising in France

Overview

7

Radio advertising

7

Digital audio advertising

8

Consumer perspective

8
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