Tablet ownership by brand in the UK 2024

We asked UK consumers about "Tablet ownership by brand" and found that "Apple (iPad)" takes the top spot, while "Xiaomi/Mi" is at the other end of the ranking. Find this and more survey data on tablet ownership by brand in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Tablet ownership by brand in the UK as of September 2024

Characteristic	Share of respondents
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Number of respondents

2,895 respondents

Age group

18-64 years

Special properties

respondents who have a tablet in their household

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What brands are the tablets in your household?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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