Smart home device ownership in the UK 2024

When asked about "Smart home device ownership", 35 percent of UK respondents answer "Yes, smart speakers with an integrated virtual assistant (e.g., Amazon Echo)". This online survey was conducted in 2024, among 4,035 consumers. Find this and more survey data on smart home device ownership in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Smart home device ownership in the UK as of September 2024

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Number of respondents

4,035 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Do you own smart home devices – i.e. devices that you can control via a smartphone / an internet connection?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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