Digital Media - ARPU in Italy 2027

The average revenue per user is forecast to experience significant growth in all segments in 2027. Concerning the four selected segments, the segment Video Games has the largest average revenue per user with 216.61 U.S. dollars. Contrastingly, Digital Music is ranked last, with 39.58 U.S. dollars. Their difference, compared to Video Games, lies at 177.03 U.S. dollars.

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Forecast of Digital Media ARPU by segment in Italy from 2019 to 2027 (in U.S. dollar)

Characteristic	Video Games	Video-on-Demand	ePublishing	Digital Music
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Digital Media is defined as audiovisual media contents and applications that are distributed directly over the internet. This includes digital video contents (e.g. movies, series and TV shows), digital music provided as download or internet-stream as well as digital games for different devices and electronically published content such as eBooks, eMagazines or ePapers.

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