Digital Media - ARPU in China 2027

The average revenue per user is forecast to experience significant growth in all segments in 2027. Especially notable is the remarkably robust growth observed in the Video Games segment as we approach the end of the forecast period. This value, reaching 15.1 U.S. dollars, stands out significantly compared to the average changes, which are estimated at 3.975 U.S. dollars.

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Forecast of Digital Media ARPU by segment in China from 2019 to 2027 (in U.S. dollar)

Characteristic	Video Games	Video-on-Demand	Digital Music	ePublishing
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Digital Media is defined as audiovisual media contents and applications that are distributed directly over the internet. This includes digital video contents (e.g. movies, series and TV shows), digital music provided as download or internet-stream as well as digital games for different devices and electronically published content such as eBooks, eMagazines or ePapers.

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