Germany: smart home segment energy management penetration rate 2019-2028

The household penetration rate in the 'Energy Management' segment of the smart home market in Germany was forecast to continuously increase between 2023 and 2028 by in total 64.4 percentage points. After the ninth consecutive increasing year, the indicator is estimated to reach 84.25 percent and therefore a new peak in 2028. Notably, the household penetration rate of the 'Energy Management' segment of the smart home market was continuously increasing over the past years.

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Penetration rate of the smart home segment energy management in Germany from 2019 to 2028

Characteristic	Household penetration rate in percent
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Supplementary notes

Data provided by Statista Market Insights are estimates.

The Smart Home market Energy Management covers the sale of products and services for the control and reduction of energy consumption (e.g. automated heating control and timers) as well as connected sensors (e.g. temperature, sunlight, and precipitation sensors).
Networked light bulbs (see Comfort & Lighting) and smart sockets/plugs (see Control & Connectivity) are not included. Unlike in previous releases, smart plugs are no longer part of this segment but can now be found in the Control & Connectivity segment. Smart Meters are not part of our Smart Home market.

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